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National Lottery campaign spotlights charity funding

are helping National Lottery Good Causes in their local areas each and every time they play our games. Without ...

The Year Ahead For ... Direct Marketing

needs and circumstances in a timely way. I believe that this is just the start of a far more dynamic ... is with you all the time and where your location is known when you're using it. The coincidence of these two things creates some fantastic opportunities for brands. Communicating at just the right time, with just ...

Direct Agency of the Year: OgilvyOne

of the Year three times in the past five years. That statistic is testament to a stable management team ... more than 60,000 times on YouTube while more than 7,500 visited the website. It was a very fine year ...

Nissan pushes urban parking technology for Qashqai model

of the vehicle, which form a bird's eye view of the car displayed as a real-time image on a central console ...

Kitcatt Nohr Digitas picks up UK Starbucks CRM business

their phone with the aim of reducing transaction time by around ten seconds. In March, BBDO created a ...

Albion London to set up DM agency

. He said: "We've spent a lot of time with start-ups innovating on the back of live data from social ... to digitally driven direct and shopper marketing." In March, Albion expanded overseas for the first time ...

ASA chairman to chair DMA awards judging

and results. For the first time, the 2011 DMA Awards are sponsored by TNT Post. ...

Miller calls pitch for Nastro Azzurro

The company is meeting with agencies over the next few weeks and the appointed agency will be briefed for the next financial year, starting in April 2012. Elvis has been the incumbent on the account for the past four years, after winning a four-way pitch in July 2007. In April this year ...

Claire Beale: Could IPG's "agency of the future" be past it?

as it was for most of that time the good years) had a great run. Relationships like that barely exist anymore ... loss will not be material to our 2011 financial results." SCJ s decision is in some ways another ... . Mind you, looking back at the press coverage from the time, it s clear there were plenty of sceptics ...

Do UK direct agencies lack big ideas?

is the creative capital of the world, so maybe it's time to prove it." ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.