. The voiceover in the ad says, "We think the time has come to acknowledge [feet] by keeping them fresh and dry. The part of your body that sweats four times as much as your armpits. New Rexona Efficient. The protection ... by the time of publication. At Ponce Buenos Aires, the art director was Nacho Perez De Muro ...
, if it is to repeat the same 'joke' in every ad, then, each time, the creative and the humour has to be better ... references as past ads, but not the memorable creative concept to support it. Time will tell whether young ...
is absent from the top 20 for only the second time in 15 years ... creators at VCCP brought Alexsandr and Sergei into 'our' world for the first time. The first ad ... to capture the reaction of the kid in ET, when he sees ET for the first time - a feeling of "what ...
S Start Financial Savvy Marketing Asda Student Shopper Card FMCG Abbott Mead ...
and find pleasure in their eccentric take on life. 'One of my favourite times was when working ...
comes at a tough time for mid-market haircare brands, which are facing heavy price promotions ... available". It is not the first time that Tyler, who is the face of the Pantene Repair Protect range ...
that it seems a crime not to share - one could suggest that Lynx did this before its time. It made shareable ...
the first time an air freshener brand had used "real people" to demonstrate a product's efficacy in this way ...
mouthwash. They might have a bath or shower three or four times a week, but they wouldn't touch moisturiser or aftershave and they eschew manicures and facials. But even this is better than in earlier times. The chain ...
Phil Chapman, chief marketing officer at Kerry Foods, believes this is the time for marketers...eight core brands since joining Kerry - this response seems typically unassuming. Judging by the time ... light on gongs. 'Why didn't the UK win its fair share? One thought is that as times got tighter, clients were more conservative. But when times get tighter, you have to be braver. A lot of mediocre ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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