to remove filtersBEST GLOBAL BRANDS 2010: Google goes from strength to strength
16 Sep 2010 | by Arif Durrani
to a brand s value; the financial performance of the branded products or services, the role of brand ...
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The best brands of 2010: choose your winner
21 Oct 2010 | by Staff
always ranks near the top and in 2010 it enjoyed one of its best years for a long time. Hovis has ...
NMA names 2010's Top 10 most effective newspaper ads
15 Jul 2010 | by Arif Durrani
, ranked for the first time in terms of motivation and involvement metrics....been doing. We will be looking to use it, and will use it, on an ongoing basis." The financial ... time round [Q2] to see us in the Top 10." Ads created by JWT for Kit Kat (media handled by Mindshare ... benchmarking system. The NMA claims it allows advertisers for the first time to evaluate the performance ...
Post-It 'don't forget your friends' by Profero
18 May 2010
A scaled Post-It expanded to 20 times the size of a regular note will be placed at London's Broadgate Circus to draw people's attention to the dedicated website, dontforgetyourfriends.com . In addition, 48-sheet special build posters will be displayed at a number of other locations around ...
John Lewis 'spring home campaign' by Adam & Eve
23 Mar 2010
Providing 'Inspiration for every home', the new spring home campaign features sets of ideas for the home including: 'Time for Tea', 'Lighten Up', 'The Power of Flowers' and 'Good Night Sleep Tight'. The campaign was art directed by Nici Hofer and the photographer was Karin Berndl. ...
Mooncup 'loveyourvagina.com' by St Luke's
16 Mar 2010
-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman"; mso-ansi-language:#0400; mso ...
Mama Mio 'Get Waisted' by Baber Smith
09 Mar 2010
-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times ...
Sector Insight: Beauty retailing
02 Mar 2010 | by Jane Bainbridge
of shoppers who prefer discounts is almost three times that of those who prefer loyalty schemes, according ...
Regulator bans Miele vacuum ads over hardiness claims
21 Oct 2009 | by Hadassah Nymark
in 20 years' time. Due to the fact it was not possible to determine the longevity of the product when ...
Old Spice 'ever clear' by Wieden + Kennedy Portland
05 Aug 2009
Wieden + Kennedy Portland has created another campaign for cologne brand, Old Spice this time
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
