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- 1996 (1)
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- PR Week UK (1)
CAMPAIGNS: Consumer Promotion; Nexus raises Bramley appeal
15 Mar 1996 | by JEREMY SLATER
: Nexus Public Relations Campaign: Bramley Apple Week Timing: 5-11 February 1996 Budget: pounds 30,000...: Nexus Public Relations Campaign: Bramley Apple Week Timing: 5-11 February 1996 Budget: pounds 30 ... cent of non-buyers believe that to cook with the product is time consuming. Objectives ... , the Independent, the Times, the Daily Star and the Daily Mirror. Verdict The campaign won ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
