25 May 2012
| by Daniel Farey-Jones
decision. Di Como said at the time of calling the review: "Our new marketing strategy, Crafting Brands ...
30 Apr 2012
| by Maisie McCabe
. The voiceover in the ad says, "We think the time has come to acknowledge [feet] by keeping them fresh and dry. The part of your body that sweats four times as much as your armpits. New Rexona Efficient. The protection ...
by the time of publication.
At Ponce Buenos Aires, the art director was Nacho Perez De Muro ...
12 Apr 2012
| by Daniel Farey-Jones
'Hunter and bear's 2012 birthday party' is created by the same agency, France's Buzzman. It again presents people with a surreal world in which TippEx figures as a device for allowing different scenarios to play out.
This time the user can travel through time with the pair by entering years ...
23 Jan 2012
| by Arif Durrani
(ANA), claims to be the first time the world's biggest marketers will be united in the world's biggest ...
President; Luke Dowdney MBE, CEO and founder of Luta; Nicholas Kristof, two-time Pulitzer Prize winner and columnist for the New York Times; Marc Menesguen, managing director Strategic of Marketing Department ...
19 Jan 2012
Matt Williams feels like tearing his hair out every time the "research" ad for Pantene, created in
19 Jan 2012
| by Staff
April 1998 : For much of the last century, Unilever's media account was serviced in-house, then by Initiative. But by the time Alan Rutherford had been named Unilever's worldwide media head, in 1998, it had a more diverse roster, including Mindshare and UM as well as Initiative.
November 2004 : Mindshare ...
19 Jan 2012
and time-consuming - so entering this particular fray is not for the fainthearted or poorly staffed ...
19 Dec 2011
every time this Saatchi Saatchi ad appears. We're just glad that his racing career is thriving ...
're likely to see for a very long time.
10. Isme, Lynda Bellingham
From starring in one of the best-loved ad campaigns of all time (the Oxo ads, for the three of you who don't know) to appearing ...
23 Nov 2011
| by Matthew Chapman
and memories of the fun times had together.
The Beiersdorf-owned brand first launched its 'Feel Closer ...
10 Nov 2011
| by Matt Williams
Four agencies have been shortlisted to pitch for the business, with an appointed shop set to be in place before the end of the year.
The move will mark the first time that Elastoplast has worked with a retained digital and CRM agency.
TBWA\London is the incumbent on Elastoplast's main advertising ...