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Barclaycard returns to TV for PayTag campaign

28 May 2012 | by Alex Brownsell

the first financial services brand to use Google+ Hangout to promote the technology. PayTag is a small ...

Virgin Money undertakes Branson stunt as part of ad campaign

10 Jan 2012 | by John Reynolds

t rest until we do. It's time for a better kind of bank. It s time for Virgin Money." The campaign ...

Aviva takes on Admiral with latest Paul Whitehouse ad

04 Jan 2012 | by Alex Brownsell

The new ad, by AMV BBDO, once more stars 'The Fast Show' comic Paul Whitehouse, this time as a ... insurance on a pair of waterproof chest waders. For the first time, the TV ad will be accompanied by a ... of previous Paul Whitehouse ads and, for the first time, we're extending the reach of the character beyond TV ...

Confused.com announces Nectar partnership with TV ad

14 Dec 2011 | by Alex Brownsell

.com was the first site to offer price comparison for car insurance, so saving people time and money is at the very ...

Marketing's Adwatch of the Year 2011

13 Dec 2011 | by Gail Kemp

is absent from the top 20 for only the second time in 15 years ... creators at VCCP brought Alexsandr and Sergei into 'our' world for the first time. The first ad ... to capture the reaction of the kid in ET, when he sees ET for the first time - a feeling of "what ...

Sky marketer scoops top prize at Brand Event Awards

02 Dec 2011 | by Staff

S Start Financial Savvy Marketing Asda Student Shopper Card FMCG Abbott Mead ...

What makes a great marketer?

23 Nov 2011 | by Daniel Farey-Jones

yourself and staff time to switch off. These were just some of the suggestions offered by Dominic ... from handling the "hot potatoes" that have landed in his hands over his time at Innocent, while Expedia ...

29 under 29: Not the usual suspects

10 Nov 2011 | by Kate Magee

powerhouses to managers of future empires. 'There was a real mix across consumer, corporate, financial ... at the heart of the financial crisis and has brought in more than 40,000 of new business in the past nine ... FOSTER, 28 - Comms manager financial PR, BAE Systems 'Leonie is an accomplished professional ...

Adwatch (Oct 19) - Top 20 recall: Halifax

19 Oct 2011 | by Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO

Gok Wan and Gary Barlow? Only time will tell. I'm hoping that the campaign will evolve ... other financial organisations. Halifax certainly needs to give its employees a renewed sense of pride ... of this country to like and trust it again. It is great to offer better financial-services products, of course ...

Adwatch (Oct 5) - Top 20 recall: Barclays

06 Oct 2011 | by Neil Dawson, Chief executive, BETC London

timer represent. I think the issue is that most mortgages reduce over time, so, as a visual, it ...

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