Isn't it ironic that the word "cool" is cool again? For a long time, it seemed that its
the role as a grown-up. This time, he's taking off in a Honda, not a Ferrari convertible. But the teen spirit remains the same. Take some time out when you feel like it. Look around. Have fun. Connect ...
To create the campaign, Red Urban Canada, the agency behind the work, embedded markers in the out of home ads, using AR technology to allow mobile devices like iPhones and iPads to unlock and view animations in the advertising in what appears to be real time to the viewer. The AR animations can ...
in real-time, and location-based targeting. New companies are springing up in the space where data ... that allow for other ways of audience targeting than time, interests and regions. Google has developed ...
108 Engaging Times 4031 109 We made this Ltd. 4001 ...
. It s a straightforward facts and figures insider s account of the race by two-time Le Mans winner Allan ...
brands bring us a smile, we're prepared to spend more time in their company and grow to like them....So it surprises me that it is not used more often. GSOH gets us every time. To date, Land Rover is a not a brand you would associate with belly laughs. Certainly, in my time with the oval green badge (as a copywriter then joint creative director at Craik Jones), humour was not a big part of the brand ...
% of the time spent online in the UK. This is reflected in the growth of display advertising spend as brands ... to marketing budgets in the sector that felt the global recession and financial meltdown hardest in 2009. The big financial coporations such as Lloyds TSB, Natwest, Barclays and HSBC have all been promoting ...
was the most successful February of all time at the box office in the UK, with releases grossing 112.1m ...
to leisure time. Compared to the population as a whole they take more trips to the seaside, theme parks ... the national average. Almost half (48%) of Middle Britons perceive themselves coping financially rather than being financially comfortable (29%). By 2015, Experian s economists forecast that Middle ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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