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acknowledging at the time that, while French Connection's international and licensing businesses in North ... financial year PETER CORRIERI - Director, EPFD and an ex-head of menswear design at French ... credentials. There are the distinctive marketing campaigns, the long-time nurtured global distribution points ...
For the first time, consumers will be able to purchase its autumn-winter collection directly through a campaign gallery and short films on Burberry.com. The campaign will also run across digital platforms including Facebook, Twitter, Google+, Instagram and Pinterest. The news follows the launch ...
. At the same time, more teens are actually enjoying saving money - an increase of 7% in the last five years. Against this more financially rigid attitudinal backdrop, marketers have to find more sophisticated means ... years is that in 2004 two thirds of 11-19 year olds felt it important to have lots of free time to enjoy ...
but impressively successful. Within a short time, for every game of football, rugby or cricket you watched ...
Nike has drafted in some big names from the world of football, including Neymar and Franck Ribery, for its latest campaign.
on interviews with over 2 million consumers globally with data on companies financial and business performance ... have an African brand for the first time [MTN at number 88]. It s a reflection of how Africa has turned ...
As consumers become increasingly concerned about their future financial security ... , cultural icons and environments that act as a security blanket in uncertain times. For example ... with the economy. It may be that during shaky economic times consumers are harking back to simpler, happier ...
-by-project basis by grouping brands together for briefs. It is thought this is the first time it has looked ...
to green. Having just got off a plane, the most sedentary of times for global marketers, this lack ... multiple time zones, Olander and his co-author, AKQA founder and chairman Ajaz Ahmed, have distilled 12 ... in technology. At a time of information overload, are we at risk of a backlash against technological change ...
and the product, generating positive coverage at the right time to support sales. Securing a well ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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