to remove filtersTrading places: this week's people moves
04 May 2012 | by Daniel Farey-Jones
, is poised to take a full-time role as vice-president of commercial at AOL Advertising Group , following a ...
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Old El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
, as the kick-off event to the 'Summer of Euphoria', is the perfect time to engage our consumers." Mooge said ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Financial Services Nectar Philips Avent WDMP Employee engagement Benecol (Johnson ...
Former Mindshare exec launches Getlunched network
16 Apr 2012 | by Arif Durrani
time someone brought back lunch. A sandwich at one's desk is neither dignified nor productive." Getlunched.com is at beta stage but a special invite-code has been created for a limited time for members ...
NME partners Jack Daniel's J.D.Roots in search of Britain's Best Small Venue
22 Mar 2012 | by Nick Batten
Britain's Best Small Venue, but the first time it has done it in partnership with Jack Daniel ...
Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
devices to access the web while watching TV. For the first time, retail is among the top ... in mobile marketing, for the first time. Finance brands dropped their investment in mobile advertising ... for the first time. It found that 2.4m was spent in 2011. According to comScore data for January, 18 ...
SABMiller kicks off media review in Europe
15 Mar 2012 | by Katherine Levy
of insights, Yvan Goupil. Goupil said the review would be "completed in time for the new agency to start ...
Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
is well aware of the benefits of having real-time conversations with consumers, whether for customer ... . Our Joyville campaign is a big launch for us, so its ability to create real-time buzz was also ... . Twitter s unique selling proposition is that it offers frictionless, proper conversation in real time ...
All about ... Global content deals
02 Feb 2012 | by Alasdair Reid
in recent years, it has been a long time since "content" was even a minor nob in an obscure Ruritanian Duchy ... in which content has, in recent times, not been ruling. No longer. The theory now is that Apple ... but to follow suit. As such, they will be playing for the first time on unfamiliar terrain ...
Lurpak and Observer Food Monthly magazine in year-long deal
20 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
. It is the first time The Guardian Brand Partnerships team has created the wall chart with a commercial partner ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
