Tune Group to sponsor Premier League refs
06 Aug 2010 | by Mark Banham
London property later this month, this sponsorship by Tune Group could not be more timely ...
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Editor's comment: Google's evolution is key
19 Oct 2010 | by Gareth Jones
a chauffeur-driven future, analysis of the company's financial performance revealed that in revenue ... .8% rise in UK revenues alone. It also opened up for the first time about its display and mobile ... -term financial future. Despite this, Google needs to do more to reduce its reliance on search, so ...
Nickelodeon UK brings out SpongeBob app
13 Jul 2010 | by Jacob Mathias
as some of the best-sellers, but for a limited time, you get the fan favourite first- ever episode ...
The iPad bandwagon rolls into town
28 May 2010 | by Ben Bold
, The Financial Times released details of its iPad app , which takes its navigational lead from the FT.com, rather ... International has created an iPad app for The Times and The Sunday Times . The publisher has been talking ...
Profile: Anna Rafferty, managing director, Penguin Digital
13 May 2010 | by Andrew McCormick
great democratising force - the internet. Indeed, thanks to the Financial Times and now Penguin, Pearson ... lovers. It may have been less than a decade ago, but this was the time of 56k modems. Crucially ... favourite writers such as George Orwell and Roald Dahl, Penguin has around 60 websites live at any one time ...
Google watch - Google quits China and buys UK's Plink
13 May 2010
Microsoft to be following suit any time soon. - Google's stance toward privacy is coming under heightened ... and artworks to identify them. At the time of the purchase, Plink claimed to have registered 50,000 users ...
Masterclass: Personalised ads
13 May 2010 | by David Tiltman
personalisation service makes a user 12 times more likely to click on an ad and buy a product. Yet ... achieved a click-through rate 60 per cent higher than the control, and a conversion rate 8.5 times greater ... ." For marketers using behavioural targeting for the first time, the initial step may seem obvious but remains ...
Future TV: Telly's vision
13 May 2010 | by Adam Woods
friends. But the method of delivery, the device via which we watch, the window of viewing time, the way ... such as 3D, gesture-based interfaces, personalised programming and advertising, as well as placeand time ... made it the next day's lead story, with the headline: 'See Over Radio For First Time.' Slow uptake ...
Digital Work: From brief to browser
13 May 2010
audience spent significant time online listening to and downloading music. Sony wanted to provide a social ... cent of users have visited the site more than five times and there have been 622,039 total visits ...
Andrew Walmsley on Digital: Why old and new don't mix
12 May 2010 | by Andrew Walmsley
told him it 'didn't know' what the value of advertising in social media would be in two years' time ... Obligations - Collateralised debt obligations (CDOs) are highly complex financial instruments ... of individual loans into a product that can be sold in a secondary market. This made it possible for financial ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
