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Although the Financial Times' latest set of ABCs were down 1.3% year on year, its previous 10 ABCs ... , equating to 26% of circulation. Compare this to The Times and The Daily Telegraph, where bulks make up 9 ... relevant to its time-poor readership, it has struggled to keep the print audience stable. However ...
The Financial Times has unveiled Michael Rzesnitzek as its new managing director for the UK, Europe...fully after financial institutions cut marketing budgets in 2001. Olivier Fleurot, chief executive ...
The FT has changed, but you could be forgiven for not really noticing. How-ever, the fact that the changes are moderate testifies to the good health of a title performing well globally and increasing circulation in the UK.
Media Choice: Weekend Financial Times...by the Financial Times in order to encourage me to look at their relaunched product. A brisk walk ...
LONDON - The Financial Times has extended its promotion of its recent redesign with the launch of a...The 40-second ad spots feature the tagline We live in Financial Times . The ads feature a mixture of animation and live footage and aim to show the ways in which business influences modern life. The campaign breaks today on business-oriented programming on Bloomberg, CNN, CNBC, BBC World and Euronews. The ads ...
The Financial Times will launch its annual Lunch With The FT promotion, sponsored by British
Maggie Brown: On the relaunch of the Financial Times...ON Monday, my son picked up the Financial Times from the breakfast table. He didn't know about its £11m global marketing push. He just wanted to read a front-page story from ... , which for the first time has proper design and features space, with the confidence to display its ...
The Financial Times is set to expand its pre-7am courier delivery service in south east England..., but added: “When you factor in loyalty and the move from a casual threetimea-week reader to five times a ...
The Financial Times traditionally marketed itself with the slogan, "no FT, no comment." I ... have been muttering behind the scenes for at least a year; that the Financial Times is a badly run ... – it has powerful allies. In these turbulent times for national newspapers though, I'm only surprised ...
The Financial Times is no longer included in the six-month figures in the National Readership...of 19%. The Guardian and The Times both recorded marginal rises in their readerships according ... by 5% and for The Times by 2%. The Sunday papers fared better in the readership figures. Compared ... for the Independent on Sunday, The Sunday Times, Scotland on Sunday and the Sunday Herald. The NRS produces ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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