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The Financial Times

The Financial Times next week kicks off the first stage of a pounds 7.5m marketing campaign...The Financial Times next week kicks off the first stage of a pounds 7.5m marketing campaign promoting its new consumer focused personal finance web site, FT Your Money.com, which launched in December. Targeted at a broad consumer market the new campaign is designed to emphasise the ways ...

Direct choice: Financial Times

It's very rare these days to see a nicely constructed bit of folding box-board with a lovely matt-laminate smeared all over.

Media: The competition is on to exploit pounds 20bn of shares

It must be a very sad time for the FMCG marketing mob. There are, unfortunately, finite limits...It must be a very sad time for the FMCG marketing mob. There are, unfortunately, finite limits ... lies elsewhere. Everyone involved in luxury goods and financial services is, or by now certainly should be, planning the campaign of their careers. Bankers and financial planners are already ringing ...

PPP urges firms to extend cover

and financial advice, which will be available to all employees. Chris Webster, head of brand marketing for PPP healthcare, said Employee Support is the first time the company has used the PPP brand to target ...

The Financial Times 'ducks' by DDB UK

DDB UK has created a new press ad for the Financial Times to launch this week....With the Euro and EU in deep crisis, the ad shows the member nations are getting picked off like a duck shoot in a fairground. The print and online advertisements will appear in the Financial Times and on FT.com ...

MEDIA BRIEFS: Appointment at The Financial Times

FINANCIAL TIMES: Matthew Garrahan has been appointed leisure industries correspondent

MEDIA BRIEFS: Appointment at The Financial Times

FINANCIAL TIMES: Robert Orr has been appointed financial services reporter at The Financial Times

Andrew Gowers named Financial Times editor

LONDON - Andrew Gowers, currently editor of Financial Times Deutschland , has been named...executive of Pearson, owner of the Financial Times . In a statement, Scardino said, "The spectacular growth of the Financial Times is built on the quality of its journalism, so this is one of the most ... on the Financial Times since 1983. In 1994, he was appointed deputy editor and, in July 1997, he was acting editor ...

Financial Times launches global TV advertising campaign

LONDON - The Financial Times launches a new global TV advertising campaign this week with a 40...and to reinforce that the world now lives in Financial Times . The television advertising is a further extension of the, We live in Financial Times , campaign, which was launched on April 23 through a range ... activity and direct marketing. Frances Brindle, global marketing director for the Financial Times, said ...

STOP PRESS: Financial Times columnist joins Maitland

The Maitland Consultancy has hired Financial Times Lex columnist Philip Gawith. He will join...The Maitland Consultancy has hired Financial Times Lex columnist Philip Gawith. He will join the 22-strong financial agency as a consultant. ...

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