Media choice: Financial Times
09 May 2007 | by Lucy Unger, Managing partner EMEA, Fitch
On 23 April the world woke up to a new Financial Times....: Financial Times Group. ...
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Financial Times
22 Apr 2008 | by Nick Heales
Although the Financial Times' latest set of ABCs were down 1.3% year on year, its previous 10 ABCs ... , equating to 26% of circulation. Compare this to The Times and The Daily Telegraph, where bulks make up 9 ... relevant to its time-poor readership, it has struggled to keep the print audience stable. However ...
Media: Lifeline - Financial Times
11 Nov 2005
1991: As Richard Lambert is appointed editor of the Financial Times to succeed Sir Geoffrey Owen ... , the timing is miserable. Not only has the dotcom bubble burst, but the year brings corporate scandals ... : As the recession bites, the paper slumps into the red for the first time. Gowers has been charged with increasing ...
Rethinking BBC radio would be a grave mistake
17 Jul 1997 | by RAYMOND SNODDY, Financial Times media c
product or service has to be refreshed and renewed in time, but the clever thing is to do it gradually so...One of the golden rules of marketing anything is not to upset your existing customers. Every product or service has to be refreshed and renewed in time, but the clever thing is to do it gradually ... - an interesting concept in radio - or move them to times when I won t be available to listen. This is the work ...
MEDIA: Now C5 backers must face up to a cash challenge
10 Jul 1997 | by RAYMOND SNODDY, Financial Times media c
, that some small dent could be made in airtime inflation. But that was a long time ago...., that some small dent could be made in airtime inflation. But that was a long time ago. An urgent ... and do nothing in the hope that more viewers will tune in over time, or go to the opposite extreme ... . New programmes can sometimes take a week or two to drum up an audience - so the time to review ...
Media: Capital campaign
27 Mar 1997 | by RAYMOND SNODDY, financial Times media c
donations for the first time in the UK. Capital will also broadcast live on its Web site the London Awards...Capital Radio is supporting its charity campaign Help a London Child through its Web sites for Capital FM and Capital Gold (www.CapitalFM.co.uk and www.CapitalGold.co.uk). Listeners can pledge donations for the first time in the UK. Capital will also broadcast live on its Web site the London Awards ...
ITV should bring its crown jewels out of the vault
05 Jun 1997 | by RAYMOND SNODDY, Financial Times media c
about the names had seen the shows. Research at the time showed that only a fraction of the audience...about the names had seen the shows. Research at the time showed that only a fraction of the audience ... forgetting the cover, I can proudly proclaim that I saw all the episodes of Jewel in the Crown first time ... for the first time. The distressingly obvious points have to be made - quickly and without fuss ...
MEDIA: Why the Fayeds’ fortunes are hot news for hacks
21 Aug 1997 | by RAYMOND SNODDY, Financial Times media c
. There must, however, be easier ways of making a bob or two, while at the same time pleasing the urban...their money. There must, however, be easier ways of making a bob or two, while at the same time pleasing ... . Then it will be time to spin the two-headed coin. We have the Dodi-Di break-up story to look forward to ...
MEDIA: ITV should be on its guard for the Channel 5 launch
23 Jan 1997 | by RAYMOND SNODDY, Financial Times media c
There used to be a time, not so long ago, when there was something called the ITV Association. ITV...There used to be a time, not so long ago, when there was something called the ITV Association. ITV managing directors met and squabbled and just occasionally made a decision about the future. In those days journalists even tried to find out what had been decided on the grounds that it might ...
Media: Tuscan villas to Aston Villa, TV’s a funny old game
14 Aug 1997 | by RAYMOND SNODDY, who is Financial Times
is window dressing designed to fill in until the next match starts. Except that at the same time ...
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
