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The 7 deadly pitch sins

't going to get the best resource or people on the account,' says Hope Glory founder James Gordon ...

The real cost of pitching

them away for free: 'We therefore no longer take part in unpaid pitches.' In contrast, Hope Glory ... on the account,' says Hope Glory founder James Gordon-MacIntosh. 4. Not specifying a budget Young says ...

Lessons from The GREAT Campaign

education for their students? One would hope local government and the NHS are united by the desire ...

Danny Rogers: Maude's comms plan may be too austere

of creativity in the resultant campaigns can match the former COI. One hopes they can, because most ...

Client view: Adopting a new approach

is in the child's best interests throughout his or her life. 'We would hope that this would stop delays occurring ...

The Football Association of Wales calls in Freshwater

awareness of the work we do in Wales and beyond with UEFA and FIFA. We also hope it will encourage more ...

Special effects company Artem appoints TPR for global brief

but overseas. We hope TPR s expertise will help strengthen Artem s profile in the UK and internationally.' ...

Why twenty-somethings are no longer the darlings of PR campaigns

focused their greatest efforts on 18- to 34-year-olds, hoping to establish early brand loyalty that would ...

Byfield lobbying for toughening of laws on internet 'trolls'

for other forms of serious abuse, and hope this campaign goes some way in achieving this. ...

Peter Bingle leaves Bell Pottinger as group moves towards MBO

there has never been a dull moment. I wish Peter every success in the next stage of his career. I hope ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.