Clinton-owned Birthdays brand to disappear from high street
17 May 2012 | by Matthew Chapman
s difficult decision. "I am hopeful that the action we have taken will allow us to preserve value ...
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Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
know. We will definitely not know until a day or two before. "I hope it is coming. It could be quite ...
MasterCard unveils PayPass digital wallet
08 May 2012 | by Alex Brownsell
community to create new payment technologies using PayPass, which it hopes in time to develop as the app ...
Brand Health Check: Aquascutum
03 May 2012 | by Kim Benjamin
, replete with holograms of models, Aquascutum's print campaigns are out-dated. However, there is hope ...
Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco
25 Apr 2012 | by Richard Warren, Joint chief executive, DLKW Lowe
, hoping to attract this week's floating footfall. If consumers can be bought this easily, however, even ...
Brand Manager of the Week: Ben Hitchcock
18 Apr 2012
head over the horizon. What is your all-time favourite slogan? I hope the person who came up ...
Tesco boosts Clubcard with last-minute deals and 'love loyals' plan
17 Apr 2012 | by Rachel Barnes
at retaining customer loyalty. It hopes to achieve 10% average participation. We continually look at how we ...
Sainsbury's targets mothers with Little Ones revamp
12 Apr 2012 | by Matthew Chapman
". Sainsbury's is hoping to drive sales with its renewed focus on Little Ones by focusing on hundreds ...
Mothercare to close more than 100 stores and revamp online presence
12 Apr 2012 | by Matthew Chapman
by around 13m by March 2015. The group hopes to transform the struggling brands over the next three ...
Hamleys switches from Seventy Seven PR to LightBrigade
03 Apr 2012 | by John Owens
that of fellow managing partners James Gordon-MacIntosh and Jo Carr, who went on to set up Hope Glory . ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
