Think BR: Connected TV uncovered
30 May 2012 | by Toby Gunton
was there to hear was what connected TV means for consumers and brands. After a brief introduction from Ray, my five ...
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My Media Week: Paul La Fontaine
30 May 2012 | by Mike Fletcher
Facebook pages. We are rolling out Habbo Five Star, a series of initiatives to make our customer service ...
Pepsi Max unites football and music stars in Facebook app
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
In the sharable Facebook app users can meet and socialise with the footballers as well as five of their own Facebook friends. The app pulls pictures from the user's profile into a narrative to create a unique experience for every user. The interactive app feeds into Pepsi Max's football campaign, which ...
Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
24 May 2012 | by Sarah Shearman
For someone five months into a new role, with the task of aligning the marketing of some of the world's biggest technology brands, Philippa Snare seems very relaxed. What makes the demeanour of Microsoft UK's chief marketing officer all the more remarkable is that her role was the result of a global ...
Samsung Olympic spot invites people to 'take part'
22 May 2012 | by Matthew Chapman
, who has filmed ads for Adidas and music videos for Lily Allen. The filming was done over five days ...
One customer's journey
17 May 2012 | by Stephany van Willigenburg, Google UK
to the web - be it for social, maps or browsing. In five years' time A phone may not look like those ...
Shopping for brands
17 May 2012 | by Gavin Crouch, JWT London
. Apple could knock itself off the perch if it doesn't open up more to them. In five years' time ...
A beautiful collision
17 May 2012 | by James Devon, MBA
. The best thing about my phone is MBA pays for the data allowance. In five years' time I hope ...
My Media Week: Ellie Edwards
16 May 2012 | by Mike Fletcher
. Kiss FM accompanies the children s breakfast it scares me that at five and two, they know all ... with a keypad. I pop over to CSG for a midday meeting at Mindshare. It takes us less than five minutes ...
Deloitte sharpens focus on digital offering
14 May 2012 | by Sarah Shearman
opportunity for businesses related to the convergence of five forces cloud, social, mobile, analytics ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
