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The Weather Channel 'your weather' by BBH New York

When a user logs onto weather.com via Facebook, or when they enter their name and zip code on the site, The Weather Channel report becomes personalised to the user. It allows users to create five personal tabs for regular weather updates (eg. "ski holiday", "marathon training" etc.) The campaign ...

Private View: Gerry Moira and Cilla Snowball

in five years' time. You'd think Ken Livingstone would be a man with a change agenda but you ...

Denver Museum of Nature & Science 'tweetaconda' by Carmichael Lynch, Minneapolis

As visitors scroll the body of the Tweetaconda they can learn facts about the live snakes in the museum's new 'Lizards Snakes' exhibit which houses more than 60 reptiles from five different continents. Print work also supports the campaign. ...

Private View: Dave Dye and Trevor Ray Hart

part hip. Wrong! It's a five-minute product demo. A young American dude with a particularly cool hairdo ...

Nike 'I would run to you' by Wieden & Kennedy Portland

The campaign includes a full-length two-and-a-half-minute film, a 60-second version, 15-second teaser ads, rich media banners and an online Nike+ challenge. The film was directed by Ringan Ledwidge and shot in three cities and five states over the course of 11 days. Along the way, there are cameos ...

Volvo 'unboxing' by Mindshare Worldwide

The five webisodes highlight the car s unique features. ...

Private View: Toby Talbot and Magnus Djaba

Creative Toby Talbot Executive creative director, RKCR/Y R I had lunch with a fellow ECD the other day and he asked how I was getting on, given I'd only been back in the country five minutes after more than a decade away. I told him I was really enjoying the job and mentioned that I had ...

Subway 'live fresh, eat fresh' by McCann London

subs, each containing less than five grams of fat.

PlayStation 'the world is in play' by 180 Amsterdam

In the spot, shot by the Jane Eyre director ?Cary Fukunaga, five gamers appear to be involved in everyday "real-world" activities, such as waiting for a bus, picnicking on a beach and catching a train. It is revealed that, through playing PlayStation Vita, they have been ?transported to a corresponding game world ...

Farrow & Ball 'unmatched' by Brave

The new brand positioning will underpin all of its communications as part of an integrated marketing plan for the next three to five years. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.