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In the sharable Facebook app users can meet and socialise with the footballers as well as five of their own Facebook friends. The app pulls pictures from the user's profile into a narrative to create a unique experience for every user. The interactive app feeds into Pepsi Max's football campaign, which ...
on the radar of the young. Five years ago only 21% of 11-19 year olds were worried about unemployment ... . At the same time, more teens are actually enjoying saving money - an increase of 7% in the last five years ...
Lewis, who joined the brewer five years ago from Carlsberg where he was marketing controller, leaves Wells Young's on Thursday 31st May. During his time at the brewer, Lewis oversaw new advertising for Bombardier beer, featuring actor Rik Mayall and created by Karmarama. He also rolled out new ...
Five Key Trends Growth . In a declining alcohol market cider is the ray of sunshine volume sales rose 24% between 2006 and 2011 and value up from 1.7bn to 2.4bn. Flavours . A key area ... of those all important 12 -24 year old drinkers. Source: Mintel Top five cider brands by off ...
in 2010-11. Despite this, only 11 per cent of British households regularly buy feta and less than five per ...
The eight UK brands in last year's BrandZ top 100 lost 10% of their collective brand value, with Shell the only one to climb the table and Barclays dropping off the list. By contrast, the top five global brands increased their brand value by 10%, with Apple's 19% increase to $183bn increasing its lead ...
1bn of capacity, so if we wanted to grow to be a 5bn business, we would need approximately five ... before the semi-final instead of the required five hours. Political encounters: Appears in the now ...
Unilever chief executive Paul Polman does not like advertising. Or, at least, he does not like the word 'advertising'. 'If I project ourselves out five or 10 years, then I don't see Unilever as an advertiser, I see us as a solutions provider. I see us as a co-creator, with the consumer, of mainstream ...
player in the market is the five-hour energy boost. Such specific, longer-lasting energy claims can ...
was given a panic button within five minutes of being there. What was your finest hour? Implementing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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