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The eight UK brands in last year's BrandZ top 100 lost 10% of their collective brand value, with Shell the only one to climb the table and Barclays dropping off the list. By contrast, the top five global brands increased their brand value by 10%, with Apple's 19% increase to $183bn increasing its lead ...
The company currently uses Fleishman-Hillard for both remits as well as for its consumer PR and device activities. Huawei media relations manager Yingying Li told PRWeek: The time is right for us to look and see what is out there agency-wise. We ve not reviewed our PR agencies for four or five years ...
residential prices in 2012 for its five million existing domestic customers in an attempt to be "fair ...
Unilever has received the most nominations in the shortlist for this year s Marketing Society Awards for Excellence. The FMCG giant has been cited in five different categories, including social ... /Fallon Dynamo: Magician Impossible (Watch) Five by Five Hotels.com Android and IOS App Fetch Media ...
as more than five million homes and two million commercial properties worldwide. ...
-years of effort and the construction of five new TV masts, one the height of 70 double-decker buses. "In only five years, we have transformed this vital public service into a modern platform that is delivering ... , has taken five years and has cost an estimated 630m. While the digital switchover for TV has been ...
predict that online monitoring technology will develop in accuracy and effectiveness over the next five ... is talking about the brand online within five minutes of the comments going live. If it is a customer with a ... will have a major impact on marketing. 'In five years time, it will look radically different,' he adds ...
Specificity, or the precision model, is something I came across about five years ago when I
with shiny new gadgets and jaw-dropping technology. Here, we identify five of the biggest talking points ...
's also a five-second way of understanding if a Twitter feed or website works. Once we've started ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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