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Stefan Olander, vice-president of digital sport at Nike (below right), is sporting a Nike+ Fuel wristband for our interview at the Farringdon HQ of the brand's digital agency, AKQA. The band, which tracks the wearer's activity through a sport-tested accelerometer, is still flashing red. This means ...
Martin Bailie, executive planning director, Glue Isobar Why I like this I don't. I've been transported back to 1999, when we could get away with cumbersome, impossible-to-navigate Flash sites and "experiences" we naively forced hapless users through. While I admire the ambition ...
with beautiful, but not necessarily popular or useful, customer flash-based web experiences in the past decade ...
Justin Bieber stars in Macy's new ad promoting the US department store's "Black Friday" flash sale.
flashing his plastic. British Airways BA has managed to rise above ...
. 'Online pop-ups like Fab.com will offer real-time social flash sales, but I don't think the socialisation ...
weeks, we did everything from start to finish. The site was built using a combination of Flash video ... films. The Flash video allows user interaction to freeze time for all but the main character ...
, they may still fantasise about flashing their Rolex behind the wheel of their Mercedes ... splashing out on flash cars, yachts or a vintage bottle of spirit. To take advantage of consumers trading up ...
is unlikely to provide the breakthrough flash of revelation that justifies the term 'insight'. The second ...
with mixed availability. For those with unsold inventory, the benefits of group buying - or 'mob deals ... feel that group buying is a flash in the pan, consumers like the idea of having deals curated for them ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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