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More4's new identity is centred around a new logo created from multiple coloured triangles that flip, fold, attract and repel each other into position. Using their designs for the More4 logo as a base, ManvsMachine commissioned Jason Bruges Studio, along with students from Middlesex University ...
The More4 rebrand is centred around a bold, flexible logo, created from multiple triangles that flip, fold, attract and repel each other into position. The rebrand extends to a fresh on-screen look, which includes five new idents. The idents feature real-world installations, inspired by the new logo ...
M C Saatchi's £3m new campaign for Kingsmill shows a set of parents trying to sneak fish into their son's diet. The ad tries to impart the message that parents don't need to force their kids to eat oily fish to get Omega 3, as it is in the Kingsmill Headstart Omega 3 loaves, which went on sale last...
, flip top bin, foot pump and hairdyer. The TV spots are supported by bus T-side lenticulars ...
JWT goes ringside at the circus in its new TV ad promoting Smirnoff's Moscow Mule. The ad opens looking down on the ringmaster as he throws a slice of lime into the air. It cuts to two trapeze artists swinging through the air. As the two artists perform a flip - one carrying a bottle of vodka ...
Set at a gymnastic tournament, Skoda's new spot features a very podgy-looking gymnast tumbling and flipping around the floor with the grace of an Olympic performer. It's another amusing addition to brand's stratgegy of poking fun at itself. The audience watches in almost disbelief as the overweight gymnast ...
stories of scaffolding to the amazement of the crowd who watch him flip and jump his way towards ...
BBDO Atlanta has launched a TV campaign to promote mobile phone operator Cingular's Pantech C300, which claims to be the world's smallest camera flip phone. The 30-second spots called "girl" and "boy" use a filmmaking technique that includes a graphical "hinge" in the ads to highlight the flipping ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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