Adwatch (11 May) - Top 20 recall: Cushelle takes the soft approach
11 May 2011 | by Robert Campbell, Creative director, Beta
( ) Matchaffinity .com Mother/Initiative 28 18 ( ) Flora Cuisine DDB UK ...
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Turkey of the Week - DDB UK/Flora
26 Jan 2012
Maisie McCabe isn't excited by the latest Flora spot by DDB UK:..."The new series of Flora ads promoting pro.activ attempt to stand out by using real people who have made a difference to their cholesterol levels by switching to the spread. However, as much as it makes me happy to hear other people from Yorkshire on the telly, Jean has one of the dullest voices I ...
Flora 'Flora Cuisine' by DDB UK
07 Apr 2011
Flora has launched its Flora Cuisine line with a new campaign by DDB UK starring TV presenter...Initially unsure about the creamy appearance of Flora Cuisine in the pan, Vernon is won over by Gladys assurance it is good for his health and tastes just as delicious too. The campaign is supported at launch by Yahoo, MSN and YouTube home-page takeovers as well as rich media online video alongside a ...
Flora 'care for the hearts you love' by DDB UK
17 May 2010
Flora has launched a new ad encouraging people to look after their hearts, the first for the brand
Flora launches healthy heart ad push
17 May 2010 | by Alex Brownsell
LONDON - Unilever-owned Flora is launching a new campaign encouraging consumers to look after...; mso-bidi-language:#0400;} The ad, the first by DDB UK since it picked up the Flora ... , while a voiceover informs consumers that the Flora products contain Omega 3 and 6. The campaign launches ...
Flora TV ad complaints dismissed by ASA
13 Jan 2010 | by Alex Brownsell
LONDON - The Advertising Standards Authority (ASA) has dismissed complaints against a Flora TV...every day, I'd stay young forever." It then promotes the blend of omega 3 and omega 6 in Flora products, claiming "Flora helps maintain a healthy heart". The ad is part of a wider campaign to get 100 ... whether the Unilever-owned brand misleadingly implied that Flora had a long-term beneficial effect ...
Public View - Flora 'what's your heart age' by Bartle Bogle Hegarty London
14 Sep 2009
LONDON - Did the public take heart from the new Flora ad by Bartle Bogle Hegarty?...Watch the video above to find out. Watch the original ad: Flora 'what's your heart age' by Bartle Bogle Hegarty London Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...
Flora 'what's your heart age' by Bartle Bogle Hegarty London
07 Sep 2009
BBH has unveiled a new TV campaign for Flora to communicate its benefits to your heart when
Flora launches retro campaign to show health benefits
07 Sep 2009 | by Staff
LONDON - Flora has today launched an ad campaign that celebrated the heritage of the brand...in the 1970s and follows a boy through to the present day who eats Flora as part of his diet. The soundtrack is Mud's Tiger Feet. It forms part of Flora's What's your heart age?' global strategy, which aims to get 100m people worldwide to take the Flora heart age test by 2020. The ad introduces Flora's online ...
D&AD Awards 2009 - yellow Pencil winners - Integrated
11 Jun 2009
View the video above to see an explanation of the campaign for Flora, titled "meet Wally's heart". Click here for Campaign 's behind the scenes video Click here to view the black Pencil winners Click here to view the TV and cinema yellow Pencil winners Click here to view the online yellow ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
