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Unilever ups ad and promotional spend by £124m

Unilever, the owner of brands including Ben & Jerry's and Flora, said it spent an extra €150m (£124...Flora and Stork. Unilever's bottom line was hit by 612m ( 506m) in restructuring costs, and the 234 ...

The most irritating ads of 2011

.com VCCP 21 10 Marks Spencer RKCR/Y R 19 11= Flora Cuisine DDB ...

T-Mobile tops most popular YouTube ads in UK

, Twinings, Flora and Nokia. Dara Nasr, industry head of display for YouTube UK said 2011 had been "a ... BBDO 9. Flora, 'Flora Cuisine Vernon and Gladys introduce a new way to cook' by DDB UK ...

Sector Insight: Yellow fats and edible oils

and spreads brands, including Lurpak, Flora, Anchor, Clover and Country Life, account for 60% of the market. Arla Foods owns Lurpak and Anchor, while Unilever's portfolio includes Flora and I Can't Believe It ... buttery, and this focus on flavour appears to be a trend, as with the launch of Flora pro.activ Buttery ...

Adwatch (11 May) - Top 20 recall: Cushelle takes the soft approach

( ) Matchaffinity .com Mother/Initiative 28 18 ( ) Flora Cuisine DDB UK ...

Unilever boss is paid more than £3m as promotional budget rockets

growth was up 1.8%. Unilever, whose brands include Flora and Marmite, has been heavily promoting ...

Sponsorship Agency League Table 2009

Marathon, unveiled in May, seems a shrewd investment. 'I was surprised that Flora left [the sponsorship ...

Marketing's Experiential Marketing League Table 2009

. A branded marquee was set up in the ExCel centre in London's Docklands for this year's Flora London ...

Biggest brands: Top 10 brands by product category 2008

surprise, however, is Flora's decline after years of strong performance based on the health benefits ... Flora 205-210 220-225 -6 4 Lurpak 180-185 145-150 22 5 Cathedral City 160 ...

Top 50 media agencies 2008

with their range of ideas and general enthusiasm, and MindShare captured the Grand Prix award for its work on Flora ...

 

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