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Freedom Food

16 Sep 1999 | by PAUL WHITFIELD

Freedom Food, the RSPCA-monitored farm welfare scheme, launches its first ever advertising...Freedom Food, the RSPCA-monitored farm welfare scheme, launches its first ever advertising campaign next week to encourage people to extend the principle of buying free range eggs to other animals. The pounds 2m campaign, through Crazy Horse, breaks on Monday and explains that while many consumers buy ...

Direct: Kronenbourg set for 'food' activity

19 Sep 2007

1664 as a lager to be enjoyed with food....Heineken has similarly positioned itself as a food accompaniment in experiential work at Heineken Cup rugby ...

Disney ends endorsement of junk food

18 Oct 2006 | by by Ben Bold

of foods that are high in salt, sugar and fat....or appearing on the packaging of junk food sold by firms such as McDonald's or Kellogg's. The change ... over child obesity. The move will also affect Disney's theme parks, which have fast-food restaurants ... , such as burgers and fries. However, Disney made it clear that it is not the fast food companies the move ...

Observer Food Monthly launches eCRM auction drive

16 Mar 2004 | by Jules Grant,

LONDON - Guardian Newspapers' Observer Food Monthly has launched an online charity auction...A broad database of art and food lovers will be targeted with an HTML mailshot promoting the auction on the Observer Food Monthly website . OFM showcased culinary-inspired art pieces for top London restaurants such as Sketch and The River Cafe from high-profile contemporary artists ...

Direct: Waitrose plans Food Heroes store activity

01 Jul 2008 | by Ed Kemp

Waitrose is backing the launch of its Food Heroes line with a nationwide in-store marketing drive....-profile display areas dedicated to showcasing the talent of British artisanal food companies, many of which have ... Vine, local and regional buyer at Waitrose, said: 'The Waitrose Food Heroes campaign is about ... the fantastic food and drink they make.' Earlier this year, Waitrose announced its first major change to its ...

Life wins Bakers Complete dog food account

28 Jul 2009 | by Daniel Farey-Jones

LONDON - Life, the independent through-the-line agency, has won the account for dry dog food brand...won food company Dr Oetker, which owns the Chicago Town pizza brand. At the beginning of July Life ...

School Food site in UN charity tie

09 Dec 2008 | by Fiona Ramsay

LONDON - The School Food Trust charity is launching an online campaign to promote its Really Good...Culminating in a fundraising week, which starts on 26 January, the schools initiative encourages primary school children to have a school meal and donate an extra 10p to the UN World Food Programme ... interview support from singer Jamelia. Part of the Get Real campaign, the School Food Trust has tasked VCCP ...

Heinz appoints Haygarth on baby food brief

06 May 2009 | by Staff

for Heinz's baby range, including follow-on milk and baby food...., juices and jars of baby food. Helen Tarragano, marketing manager of infant milks at Heinz, said: "CRM ...

Response One lands cholesterol-reducing food account

29 Nov 2006 | by by Daniel Farey-Jones

LONDON - Swiss food company Emmi has appointed Response One to handle a direct marketing push

Direct brief: Waitrose promotes festive food offering

12 Dec 2007

Waitrose is promoting its festive food offering through a direct mail campaign by Kitcatt Nohr

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