14 Mar 2012
| by John Reynolds
The online game was devised by creative consultancy Tayburn and attracted the attention of the Advertising Standards Authority (ASA) after a complaint by Sustain, the Alliance for Better Food and Farming.
The game on the website, www.chewits.co.uk, directed an animated dinosaur called Chewie to locate all nine ...
03 Nov 2011
| by Anne Cassidy
The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ...
on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...
10 Jan 2011
| by Sara Kimberley
Arla Foods brand Lurpak has launched a dramatic TV ad by Wieden + Kennedy as part of its 'Good Food...The ad encourages consumers to make better food decisions that are fulfilling and easy to make ...
the choices people make around food. The campaign also includes outdoor and print.
Sampling activity ...
.
Thryth Jarvis, senior brand manager at Arla Foods said: "We want to stop people, make them consider ...
08 Nov 2010
| by Mark Banham
s and Asda, by expanding on the promotion of its fresh-food message, with three different television spots.
All the Christmas spots will continue the theme of "inquisitive" children finding out where their food ...
this campaign] we can explain where the food comes from, and represent that through children who are curious ...
21 Jul 2010
| by Joe Thomas
is part of the UK charity Sustain, which is an alliance for better food and farming. It supports ...