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Reggae Reggae Sauce 'put some music in your food' by JWT London

The 2 million campaign, created by JWT London, encourages consumers to "put some music in your food" and will premi re during a primetime TV slot on ITV on Thursday 3 May and run until mid-August. ...

Bordeaux 'good food would choose Bordeaux' by Isobel

Isobel has created two print executions as part of its "good food would choose Bordeaux" campaign....They will be running in national press ( The Sunday Telegraph , The Observer , The Guardian ), Metro and various food publications including BBC Good Food . ...

Action Against Hunger 'love food, give food' by Dare

Dare has created a new brand – ‘Love Food, Give Food’ – for charity Action Against Hunger, which...Food, Give Food website , Action Against Hunger will provide hosts with a Dinner Party Pack ... Mazzei. A second campaign, Eat Out , appeals to restaurants, pubs and cafes to add the Love Food, Give Food logo to their menus and encourages diners to eat at over 500 participating restaurants, including ...

Breakstone's 'the food your other food loves' by The Martin Agency

The two spots, "Potato" and "Taco", end with the tagline "the food your other food loves." The spots were directed by David Hicks (B-Reel Films) with visual effects by axyz. ...

Bordeaux Wine 'good food would choose Bordeaux' by Isobel

The ads, created by Isobel aim to explore the relationship between wine and food in a compelling way. The executions including Lobster , Saucisson and Wine Glass will feature nationally across print, digital, poster and outdoor. ...

Chewits internet game dodges food pressure group complaint

The online game was devised by creative consultancy Tayburn and attracted the attention of the Advertising Standards Authority (ASA) after a complaint by Sustain, the Alliance for Better Food and Farming. The game on the website, www.chewits.co.uk, directed an animated dinosaur called Chewie to locate all nine ...

FSA selects Dare to tackle food safety

The Food Standards Agency, the government department responsible for protecting public health..., the managing director at Dare, said: "Food safety is a really important and current topic. It's also one ... on awareness of salt levels in food and was fronted by the comedian Jenny Eclair. It was by MWO. ...

Sector Insight: Baby Food & Milk

for National Statistics. This is not the only challenge that baby-food ... , according to TGI. Those combining the two approaches might view manufactured baby food as a back-up option ... as the rest of the food industry, such as the rising cost of raw materials, pressure on pricing from ...

Red Tractor body aims to boost food standards kitemark

Assured Food Standards, the organisation that runs the Red Tractor Assurance scheme, is launching a...The not-for-profit body, which represents 78,000 farmers and food processors, has hired creative ... to assure food buyers that the product has met a set of required standards in food safety, animal welfare ... . However, although many consumers recognise the Red Tractor mark, Assured Food Standards is concerned ...

Bill Bailey stars in Face food drive

where food comes from, has hired comedian Bill Bailey to front its first ad campaign.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.