05 Feb 2010
Campaign seems to be getting conflicting messages from the industry at the moment. On the one hand, everyone says they're busier than ever, and on the other, they seem to have time to experiment with apparently meaningless online activities.
08 Nov 2010
| by Mark Banham
s and Asda, by expanding on the promotion of its fresh-food message, with three different television spots.
All the Christmas spots will continue the theme of "inquisitive" children finding out where their food ...
this campaign] we can explain where the food comes from, and represent that through children who are curious ...
18 Nov 2010
| by Matt Williams
A consortium of companies offering high-quality Italian ham and cheese products are approaching advertising agencies in preparation for the launch of a marketing campaign in the UK.
05 Nov 2010
Title: The Co-operative Food: 'Good with food'...Client: The Co-operative Food Entrant: McCann Erickson Advertising Author: James Hamilton ...
/poster, radio, sales promotion, TV IN A NUTSHELL This campaign educated shoppers on the brand's quality food ...
for every £1. SUMMARY In 2005, The Co-operative Food brand was at serious risk of implosion:
modern ...
21 Jul 2010
| by Joe Thomas
is part of the UK charity Sustain, which is an alliance for better food and farming. It supports ...
20 Apr 2010
| by Arif Durrani
LONDON - Leo Burnett Sydney has joined the dubious collective of agencies turning the camera on themselves to provide clients, rivals and the general public with a snapshot into their lives.
15 Jan 2010
| by Ian Darby
Sharwood's, the Premier Foods-owned brand, is investing in a peaktime food series to be shown...The spices and cookingsauce producer is funding the 13-part series,
called Chinese Food In Minutes ...
Chambers. Chinese Food In Minutes is the first move by Sharwood's into
advertiser-funded content ...
Chinese food." ...
14 Jan 2010
| by Ian Darby
LONDON - Sharwood's, the Premier Foods-owned brand, is investing in a peaktime food series...The spices and cooking-sauce producer is funding the 13-part series, called Chinese Food ...
Chambers. Chinese Food In Minutes is the first move by Sharwood's into advertiser-funded content ...
Chinese food." ...
07 Dec 2010
| by Matt Williams
Burton's Foods has appointed VCCP to handle its consolidated advertising account....the company from Premier Foods in July. Earlier this year Adam Eve rolled out a new 60-second spot ...
20 Oct 2010
| by Matt Williams
Burton's Foods has called a pitch of its advertising account as it looks to consolidate...at Premier Foods. Last week, Adam Eve launched a new 60-second ad for Cadbury Fingers that aimed ...