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The fast-food chain launched MakeUpYourOwnMind.co.uk in 2007 , offering to answer all questions posed by customers, as it aimed to improve trust in the brand in the UK amid negative headlines around ... , including information on food-sourcing, its environmental contribution and charitable activities ...
Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...
The big four supermarkets and a raft of major food companies have signed up to the Department...-Cola GB, Kerry Foods, Kraft, Mars, Nestle, PepsiCo, Premier Foods, Unilever, Beefeater (Whitbread ... will be an easy to read and understand labelling system Premier Foods , manufacturer of brands including Hovis ... commitment from the food industry. But it is a great step in the right direction and will help million of us ...
that the "pressure has not diminished" to go further on restrictions on advertising food that is high in fat, salt ...
to drive that impulse eat,' she explains. 'When people are thinking about food and are hungry, a poster ...
Unilever has teamed up with Oxfam, PSI, Save the Children, Unicef and the World Food Programme (WFP...changing world. One where populations are growing, water is becoming increasingly scarce, and where food ...
really want is leadership, whether in politics or the frozen-food aisle. 'The key is not to spend your ...
supermarkets expanding into non-food. Portas said: "What really worries me is that the big supermarkets don't just sell food anymore, but all manner of things that people used to buy on the high street. "They ... allocate more than one third of their floor space to non-food sales." Portas highlights particularly ...
The Advertising Association (AA) is understood to be preparing a research project into the food...The AA's food division, the Food Advertising Unit, is believed to be conducting a study ... up criteria for good practice in food marketing. The 'Responsibility Deal' has so far concentrated on encouraging people to eat fruit and vegetables, working with stakeholders such as fast-food brands ...
Food and drink brands, including Coca-Cola and Mars, have promised to change their websites...extends to more than 80% of European food marketing spend. Other advertisers signed up to the pledge group include Burger King, Danone, Ferrero, General Mills, Kraft Food, Kellogg's, Nestl , PepsiCo ... advertising for foods that do not meet "better for you" criteria in children s programmes, and 29% less ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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