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Old El Paso kicks off £25m global ad review

Old El Paso, the General Mills Mexican food brand, is reviewing its global advertising account

Kellogg boss departs as food giant kicks off global rebrand

The plans for a fresh brand identity, announced earlier this month, have been unveiled following a decline in sales at the food company in the first quarter of 2012, which it linked to a "continued ... . Earlier this year, Kellogg was the subject of a complaint from the Children s Food Campaign over its Krave ...

Co-op appoints Leo Burnett to £50m ad account

-based Co-op's 14 roster agencies were based in the North-West. The Co-op's other interests, aside from food ...

Jordans & Ryvita calls £6m advertising pitch

Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company. The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year. Grey was subsequently appointed ...

Futura Foods calls in Brazil PR to promote Greek cheeses

Futura Foods has called in PR support to launch its new Greek cheese range, Yamas....supermarkets. Futura Foods aims to widen the appeal of Greek cheeses with the Yamas range, which will be stocked by Tesco, Morrisons and Ocado. According to Futura Foods research, halloumi and feta ...

Camargue founder Andrew Litchfield steps back from day-to-day role

communications at food service company Aramark. Lloyd, who has been with Camargue for 13 years and previously ...

James Murray resigns from Fleishman-Hillard

+Knowlton Strategies . Fleishman-Hillard also recently won the PR and social media account with Symington s foods ...

Procter & Gamble consolidates Pampers European and UK comms

. Meanwhile, the agency has won the PR and social media account for Symington's foods, which includes Ragu. ...

Kerry Foods marketing chief Chapman joins Kraft

Former Kerry Foods chief marketing officer Phil Chapman has left the company to join the chocolate...The ex-Unilever marketer took up his new role, heading Kraft s Central and Eastern Europe chocolate division, earlier this month. The position is based in Vienna, Austria. Chapman held the CMO role at Kerry Foods for more than three years, overseeing development of brands inclu-ding Wall s. He ...

Organix brings in Bottle PR for campaign work

The maker of organic baby and toddler foods has called in Bottle PR to handle the brand's UK PR....Vann when she saw a gap in the baby food market for food that used only organic, natural ingredients. Organix pledges to make nutritious food for babies and young children, with a no junk promise for its ... the word go and its enthusiasm reflects our passion and drive for real good food for children. After ...

 

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