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NEWS: NFA renews pressure on food ads

15 Dec 1995 | by JOHN TYLEE

on the Independent Television Commission to ban the transmission of ads for fatty and sugary foods when large ... in Britain are being orchestrated by the National Food Alliance, which claims that children are being subjected to three or four times as many ads for fatty, sugary and salty foods per hour than adults ...

ANALYSIS: What’s the beef at Burger King?

14 Dec 1995 | by HARRIET MARSH

disagreement over creative strategy among Burger King s top executives. 1995 hasn t been too kind to the fast-food...PR disasters over its part-time staff, media coverage of BSE health fears and now a major disagreement over creative strategy among Burger King s top executives. 1995 hasn t been too kind to the fast-food ... against Burger King s 365. The troubled fast-food chain s annus horribilis has now been topped off ...

BELOW-THE-LINE: BRIEFS

14 Dec 1995

Sweden tucks in to UK Food from Sweden, a promotional body funded by the Swedish government is spending pounds 1m on a below-the-line campaign to promote Swedish food in the UK. It will sell on the quality of products and the ethical way in which the food is produced. Arts backing reinforced ...

NEWS: McDonald’s plans to appoint a lobbying firm

08 Dec 1995 | by STEVE BEVAN

Fast food giant McDonald s is on the verge of appointing a lobbying firm to provide political...Fast food giant McDonald s is on the verge of appointing a lobbying firm to provide political monitoring and analysis. Head of communications Mike Love declined to reveal the names ... of issues the agency is likely to address is food safety, with the BSE scare affecting confidence in all ...

THIS WEEK: HelpAd scheme nets more than 50 brands

08 Dec 1995

Bergh Foods, Tesco, Grand Metropolitan, BT, Wella and Pizza Hut. The first partnership ...

CLOSE-UP: LIVE ISSUE/PROPOSED EU DISTANCE-SELLING DIRECTIVE; Ad industry lobbies against new EU selling curbs

01 Dec 1995 | by JOHN TYLEE

relationship with the EU statutory controls Food claims ... sufficient and claims made in food ads no further action ... foods. But Spam has one big problem - although its owner, Newforge Foods, claims it provides a ...

CLOSE-UP: LIVE ISSUE/PRE-EMPTING AD CURBS; Industry opens new fronts in battle to beat bans

10 Nov 1995 | by MICHELE MARTIN

for guerrilla warfare against food advertising lobbyists. Through its newly launched food advertising unit ... groups such as the National Food Alliance calling for bans on advertising to children (Campaign, also ... s food unit seems set to embark on a similarly rigorous strategy. With the emphasis on educating ...

CAMPAIGNS: Public Education; Safety first on fireworks night

10 Nov 1995 | by JEREMY SLATER

s appalling injury figures should have given both the firework industry and the Government some food ...

ANALYSIS: Patiently negotiating the EC bureaucracy

03 Nov 1995 | by PAUL MELLER

for its pounds 24 million olive oil promotion - Europe s largest ever generic food promotion - after 15 ...

 

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