. The marketing structure at GD s UK subsidiaries Danone and HP Foods is likely to resemble that of their sister ... what s going on? It may be the third biggest food company in Europe, the world s top biscuit ...
French food company Groupe Danone has axed the marketing director s position at its yoghurt...French food company Groupe Danone has axed the marketing director s position at its yoghurt subsidiary, Danone, as part of the restructure of its UK business, which last week saw the departure of HP Foods marketing director, Andrew Marsden. The group, which ranks third in Europe behind ...
MD Foods is to double the advertising spend on Lurpak butter to pounds 4.5m next year to back...MD Foods is to double the advertising spend on Lurpak butter to pounds 4.5m next year to back the launch of its first brand extension, Lurpak Spreadable. The Danish dairy company will screen two ... in the new year. MD Foods is using the launch to attack its principal competitor, Anchor, which ...
scheme being run by Northern Foods, along with FMCG companies such as Kellogg and Lever Bros....Corn Flakes are being delivered door to door with the daily pint of milk in a trial distribution scheme being run by Northern Foods, along with FMCG companies such as Kellogg and Lever Bros. Northern s dairy division, Dale Farm, is offering Lever products including Persil washing powder, Jif ...
central food area where chefs demonstrate how to use the products on sale and a food bar where the food ...
their fees? a This fast-food chain employed supermodels, a racing driver and footballers to drive ...
, Britain s second biggest non-food brand (after Ariel). I know it sounds a bit sad, but I love ...
for that . It s like arranging marriages. Andrew Marsden, former marketing director of HP Foods which has ...
McCain Foods, which last month became the first branded manufacturer to tie up with the National...McCain Foods, which last month became the first branded manufacturer to tie up with the National Lottery, has lost the marketer who put the deal together. Senior marketing manager Eric Jagger ... of the US food multinational Conagra. Its presence in the UK is limited to food service and some small ...
HP Foods marketing director Andrew Marsden has become the most senior casualty in a move...HP Foods marketing director Andrew Marsden has become the most senior casualty in a move by the group s French owner Danone to decentralise marketing across its brands. The firm s structure may now mirror its sister group Jacob s, without a marketing director but with marketing managers ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters
