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NEWS: STOP PRESS

13 Dec 1996

will be replaced by Louise Solomon who was to leave this month. German food body seeks new agency German food association CMA is looking for a new PR agency after 15 years with Shandwick. The Central ...

MEDIA: Profile; Strange phenomena for the lads

13 Dec 1996 | by STEPHEN ARMSTRONG

encompassing everything from food and drink to hardware and gadgets. But isn t it going to be rather ...

NEWS: Clarion adds flavour to image of Oriental Express food range

06 Dec 1996

its frozen food label Oriental Express....Ross Vegetable Products is spending over pounds 150,000 on a public relations campaign to spice up its frozen food label Oriental Express. The company, owned by United Biscuits, has ... -launch. Clarion, which has worked for United Biscuit s Frozen and Chilled Foods division for three years ...

NEWS: Ferck Euro buys majority stake in Forman Grayling

06 Dec 1996

, healthcare, food, tourism and cosmetics business. When clients want international representation ...

NEWS: Mars invites bids to join sweets brand PR roster

06 Dec 1996

. Meanwhile, the Mars-owned company Master Foods has consolidated its trade and consumer PR contract ...

NEWS: PR set to take a bigger share of marketing pie

22 Nov 1996

The UK food and drinks industries will spend an increasing amount of their marketing budgets on PR...The UK food and drinks industries will spend an increasing amount of their marketing budgets ... consultancy Datamonitor. Two reports: Marketing Strategies in UK Food and Marketing Strategies in UK ... PR expenditure will grow by 14.7 per cent to pounds 164 million in the food sector and by 25.2 per ...

COMMENT: PLATFORM; Why business cannot dismiss worthy causes

22 Nov 1996 | by JOHN GRAY

quality of life, the food that we eat, the air that we breathe. While business has moved ...

ANALYSIS: MEDIA RELATIONS; Schools get a lesson in the benefits of PR

22 Nov 1996 | by DANNY ROGERS

. Public relations could be a good investment, says Payne. More food for thought is that similar ...

MEDIA: PROFILE; Bob Harris, launch editor, Sport First

15 Nov 1996 | by STEPHEN ARMSTRONG

. Apart from my family, I love fine wine and food and I m a huge theatre goer, particularly ...

NEWS: PR EUROPE

08 Nov 1996

MADRID: Llorente y Cuenca win Grand Met Food and drinks conglomerate Grand Metropolitan has appointed JA Llorente y O Cuenca to handle PR for its Haagen-Dazs, Green Giant and Old El Paso divisions. The account was previously held by marketing firm Cronika, which was taken over by Llorente y Cuenca ...

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