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FOCUS: MARKET RESEARCH; Surveying the rise of a potent PR weapon

, CRC will carry out a joint survey with food retailer Iceland, looking at the attitudes of working ...

NEWS: STOP PRESS

advertising-based marketing campaign. Mitson joins Richard Mulcaster food group Former Catering ... new food division. NACAB renews call for public affairs head The National Association ...

FOCUS: MEDIA TRAINING; Don’t be blinded by the spotlight

training in- house. We have just carried out an intensive in-house session with a major plc in the food ...

FOCUS: INFORMATION SERVICES; Tracking the news as it happens

, an Internet-based news and information service aimed at marketing and PR professionals. Food and drink ...

MEDIA: Channel 11 takes up Net challenge

News Network, will initially target the food, wine and drinks sectors with its Food News Network ... Marketing Week and who specialises in consulting on the food and drink industry. The press ...

FOCUS: BUSINESS TV; Business tunes into the small screen

. At a cost of pounds 1 million over two years, it will make the company the first food retailer ...

NEWS: PR EUROPE

activities in Italy for two years, will lead C s Visa International account and work for two animal food ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.