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NEW MEDIA: Bestfoods launches 'festive advice' site

Bestfoods, the foods group recently acquired by Unilever, is offering a range of lifestyle advice...Bestfoods, the foods group recently acquired by Unilever, is offering a range of lifestyle advice ... to decorating will be covered by the site, including festive food ideas and recipes using Bestfoods range of brands, such as Helmann s, Knorr and Mazola. Brands produced by other food manufacturers in non ...

DIRECT BRIEFS

/hate it , the push centres on foods that consumers most often eat with the Marmite spread. Marmite is being promoted.../hate it , the push centres on foods that consumers most often eat with the Marmite spread. Marmite is being promoted among the freshly baked bread and egg sections of supermarkets, after these two food categories were ...

Kraft picks three for pounds 136m media

Kraft Foods International has consolidated the bulk of its dollars 200m (pounds 136m) pan...Kraft Foods International has consolidated the bulk of its dollars 200m (pounds 136m) pan-European media planning and buying business into three agency networks. Kraft, whose brands in the UK include Dairylea, Philadelphia, Kenco and Maxwell House, has re-appointed Zenith Media to handle its UK business ...

CAREERS: Job interview

manager, Middle East, Kraft Foods 1997-1998: Marketing manager, Central Europe, Kraft Foods 1998 ...

Farm wins creative launch task for Little Big Food Company

Farm has won the advertising task for The Little Big Food Company, the new organic food company...Farm has won the advertising task for The Little Big Food Company, the new organic food company backed by Heinz. The agency fought off pitches from Fallon, Mother and Interfocus to win the account, which is thought to be worth between pounds 5 million and pounds 6 million over the next two to three ...

Starcom wins $800m Kraft media business

Food giant Kraft is understood to have consolidated its 800m North American media planning...LONDON (Brand Republic) – Food giant Kraft is understood to have consolidated its 800m North American media planning and buying account into Starcom MediaVest, the media buying arm of B|Com3, following a competitive pitch. Other agencies pitching for the Philip Morris-owned business included WPP ...

DIARY: Choat sets up space for all PROs to Lounge in

-time restaurateur as well as food and drink agency veteran, this week launched The Lounge, a gay private members ... , at the Lounge all you buy is the space. 'You can bring your own drink or your own food which we can ...

WEEKLY WEB WATCH: Xmas sites mix up cheer and profits

that all the food and gift ideas are Scottish). There s also a chat to Santa online section, breaking ...

NEWS ANALYSIS: Coffee wars set to spill out onto the UK streets - With pitches currently underway by the two biggest coffee shop brands on the high street, PRWeek looks at the impending coffee war

has also improved its range of food, with Italian sandwiches and pastries. Starbucks, which ...

FEATURE REVIEW OF THE YEAR: PR in the 21st century - The best of times, the worst of times ... PRWeek looks back at the events of 2000 Rob Gray reports.

of Wales Memorial Fund after eight months to run food manufacturer Kraft Jacob Suchard s PR for the UK ... continued a run of positive press, and tapped into a growing trend for organic food, when it announced ... into the Centura Foods account, embracing brands such as Sharwood s, Paxo and Bisto, while Cohn s president ...

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