Field Marketing: Turning Tactical
31 Jan 2003
agency REL Field Marketing, says. The agency has recently won just such a contract with HP Foods ...
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Cordiant shares rise on Stapleton appointment
31 Jan 2003 | by Jennifer Whitehead,
. With Hearn and Stapleton, Cordiant is now headed by a team with more experience in the food industries than ... of Uniq, the food company formerly known as Unigate, where he sold off the company's dairy interests to concentrate on convenience foods. Hearn is a former senior manager at Procter & Gamble, Smiths Crisps ...
HOTLINE: Virgin Radio appoints Chris Goldson
31 Jan 2003
was formerly a director at BBC Good Food Magazine. He will report to the sales director, Lee Roberts, who
Hula Hoops welcomes back Steve Threlfall
31 Jan 2003 | by JOHN TYLEE
Steve Threlfall, the Hula Hoops identikit consumer, is returning to TV as KP Foods attempts...product turned out to be pet food. In the ad, a team of majorettes mass outside Threfall's front door ...
RED Consultancy picked to work on Premier's brands
31 Jan 2003
Premier Foods has hired The RED Consultancy to promote its entire portfolio of brands.
Glanbia appoints Hogarth to raise its profile in City
31 Jan 2003
food producer is not currently matched by its visibility among investors.' ...
DIARY: Canary axe means it's the chop for McMurdo
31 Jan 2003
Well, the curse of Campaign strikes again. Within days of writing this, Conde Nast decided to axe the title, thus cruelly robbing McMurdo of his hobby. If you ask us, it's a crying shame. Lindsay appeared to be finding his feet and, as a tribute to his brief yet glorious stint as a food hack, here are a few of his ...
Co-op Group to hold pitch for funerals brief
31 Jan 2003 | by IAN HALL
-op's food retail operation. Edwards said: 'QBO has done some good work but we felt it was time to move ...
PRIVATE VIEW: Robert Campbell, the executive creative director at Rainey Kelly Campbell Roalfe/Y&R
31 Jan 2003
-on-wheels delivery driver engrossed in her copy of Take a Break magazine. She forgets to deliver food to an old ...
DIARY: Over-exposed staff are a good marketing tool
31 Jan 2003
Foods decided that its Kelloggs and Douwe Egberts brands could do with a bit of a boost. So, quicker ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
