30 Jan 2004
Olive launched at the end of last year. Why did the BBC think it was time for another food magazine?...is Olive different from any other food magazine?
We’re the first magazine for foodies that’s hip, rather ...
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If you had to change jobs, would you rather be a food PR or a chef?
In one you have to be very ...
30 Jan 2004
| by John Tylee
McCain, the frozen food manufacturer, is continuing to strengthen the association of its Home Fries...A new 30-second commercial, breaking nationally on Sunday, reinforces the message by featuring a man enjoying his chips while stuck at the bottom of a well.
TBWA\London has produced the film, the latest in a campaign to create awareness of McCain products as comfort food.
Trevor Beattie, the agency ...
30 Jan 2004
| by Ravi Chandiramani
BRUSSELS: PepsiCo, the soft drink and snack food giant, has appointed APCO UK managing director...with the EU food labelling directive as well as representing it in the ongoing debate on obesity in the UK ...
-based worldwide head of government relations, David Wright.
The creation of the post comes as food firms face ...
will be to promote what PepsiCo is doing to change its food portfolio,’ said Kehoe. ‘The company is trying to put a ...
30 Jan 2004
| by Mark Sweney
the 55 million global creative account for its flagship Pedigree Petfood dog food brands....of Masterfoods pet brands including Chappie, Pal and the pan-European account for the cat food brand Whiskas ...
30 Jan 2004
Wales: The Welsh Development Agency’s food directorate is close to shortlisting five agencies
30 Jan 2004
As media relations officer, Samuel will be one of a team of five reporting to Shell lead media relations officer Andy Corrigan.
He replaces Justin Everard who recently left the company to join the Food Standards Agency.
His remit will embrace the company’s five business areas – exploration ...
30 Jan 2004
| by Ian Hall
The six-year incumbent agency, Ketchum, is one of the agencies involved in the review, concerning a contract for the UK, France and Germany, according to an ABC spokeswoman.
The campaign will aim to stress the nutritional benefits of almonds, following a report last summer by the US Food and Drug ...
30 Jan 2004
GCI’s immediate task is to represent the company to the Environment, Food and Rural Affairs select ...
- ment’s refreshed Rural Strategy, implementation of the Sustainable Farming and Food strategy ...
Life, Willow, Petits Filous and Yop. The firm, whose main rivals are Arla Foods, Robert Wiseman Dairies ...
30 Jan 2004
| by Emma Barns
family (Harry and Alfie) tap dancing and singing about children's love of eating junk food. Their routine ...
the typical child's preference for unhealthy food, a voiceover tells viewers that Hovis can help mothers out ...
30 Jan 2004
The £54m bid to increase its share of this sector prompted squeals of protest from rivals including the Big Food Group and unleashed a stream of unflattering comment about the Tesco ‘juggernaut that smashes over anything in its way’ (Sunday Telegraph, 25 January).
Objections were based on the view ...