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LONDON - Children as young as 11 are being warned about the way food companies use impulse triggers...A new website called Chew on This will show children different strategies used by food companies ... ." The website is part of the Food Commission's campaign to help children fight back against what it describes as the "onslaught" of junk-food marketing, and thus tackle the problem of obesity. Along with an extensive look ...
Maiden has held the business for seven years. The contract covers all outdoor ads for the chain of 315 food and clothing superstores. The trio submitted written bids about two weeks ago, and will now be called in for face-to-face presentations. Clear Channel holds the advertising concession for Sainsbury ...
by placing advertising in the Guardian Weekend magazine and Observer Food Monthly. The wine sector has seen ...
Food Monthly photography competition organised with organic seeds company Seeds of Change ...
come from or under what conditions it had been made. Some 59% said they had avoided buying a food ... than ever how food and clothing products are made. 'Look behind the label' is the first time we ...
The WPP agency won the business after a pitch against fellow Wrigley's roster agencies OMD and MediaCom. Reports suggested that the review had been sparked by Wrigley's acquisition of Kraft Foods brands Life Savers, Creme Savers and Altoids. Last year, OMD's sister creative network, BBDO, won ...
LONDON - Kraft Foods is talking to agencies about plans to build a global customer relationship
Kraft Foods is talking to agencies about plans to build a global customer relationship marketing
Only in the US can you sue a fast-food company for making you fat, get a free gun when you open a
Marshall, who has worked at Unilever for 25 years, replaces Calum Ross, who is moving to Brazil to head the company's Latin American food service operation. In his new role, Marshall will be responsible for brands including Knorr, Hellmann's, PG Tips, Lipton, Flora and Marmite. His career at Unilever includes a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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