Weight Watchers hands £10m media account to OMD
21 Dec 2007 | by Daniel Farey-Jones
meetings and licensed food business and WeightWatchers.co.uk , back in September. ...
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Getting the best from budgets in belt-tightening 2008
21 Dec 2007
The UK s fiscal hazard lights have been switched on in the form of the credit crunch and a faltering housing market. The rise in manufacturing costs is also being passed on to consumers via increased food and energy prices, which will ultimately reduce disposable income and outlay on non ...
Arla Foods takes Lactofree brand onto TV
21 Dec 2007 | by Nikki Sandison
LONDON - Arla Foods' Lactofree dairy drink is to appear in TV ads for the first time...throughout 2008 focusing on the key health and lifestyle seasons. David Cherrie, brand manager of Arla Foods ...
Biggest brands
19 Dec 2007
for Marketing by TNS Worldpanel. The key trend over the past year has been the shift toward healthier food
Top 10 marketing moments: From Plan A to poking - 2007 in review
19 Dec 2007 | by Jane Simms
government decided to take a tougher stance on issues such as alcohol and food promotion. However, Brown ... and took out full-page newspaper ads to apologise. It will back up this new-found appreciation of food ...
Marketing League Table: Sales promotion leagues
19 Dec 2007
Harman. Clients include Arla Foods, BT, Nestle. Member ISP, MCCA, DMA, IPA. www ... . Clients include Hills Pet Nutrition, Honda, Associated British Foods. Member ISP, DMA. www ... executive Joe Garton. Clients include SCA, Premier Foods, Diageo. Member ISP, MCCA, DMA. www ...
Marketing League Table: Field marketing leagues
19 Dec 2007
, Henry Scotland, Dale Barker, Richard King. Clients include Heineken, Sony Ericsson, Premier Foods ... Carlson Companies. Chief executive Jonathan Harman. Clients include Nestle UK, Arla Foods, COI ... 2005. Privately owned. Managing director Chris Dawson. Clients include The Serious Food Company ...
Adwatch of the Year: The work that worked 2007
19 Dec 2007
and plum sponge (40") ii. M S 'healthy food', with clips of meals being prepared (40") 9= (-) Weetabix ...
Power 100
19 Dec 2007
Premier Foods 72 New Craig Inglis Virgin Trains (left in Nov) 73 66 Mark Horgan ...
Marketing League Table: PR leagues
19 Dec 2007
Huntsworth. Chief executive Jonathan Clare. Clients include Premier Foods, Yell, National Grid. www ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
