Click 
to remove filters
LONDON - We invited marketers from across the food and drink industry to take part in a round table...;} Marketing Promotion Food and drink marketing used to be simple. Consumers would write a shopping list ... boosted their own-brand goods. In a nutshell, there has never been a more challenging time to be a food and drink marketer. Round table video: Food and drink marketers take the initiative in self regulation ...
LONDON - Food and drink marketers were praised for pre-empting the threat of regulation...of the hot topics debated at the Opening Up Food Drink' event, which saw senior fmcg marketers ... and Ben Pearman of Bird's Eye. Food and drink industry round table: marketers look ahead ...
LONDON - Marks & Spencer is trialling fresh-food service counters as part of a revamp of its Food...and hot cumberland sausages. John Dixon, food director at M S said: This trial is all about bringing that together and offering our customers a fantastic fresh food experience. We're trialling in two different ...
Campaign: The future is oblong Client: Bahlsen PR team: Loud Timescale: July-September 2009 Budget: £40,000 German confectionery company Bahlsen wanted to raise awareness of its brand of jaffa cakes known as Messinos. Loud focused on the oblong shape of the Messino and created 'The future is...
LONDON - Food and drink ads can influence purchasing decisions, some consumers admit in the latest...Our interviews with members of the public about how advertising influences their food and drink ... that deliver measurable impact on sales. Most people interviewed were unconvinced of the effectiveness of food ... equipment and seeds, encouraging both teachers and children to grow their own food. The campaign included ...
Up Food and Drink'....of the key issues facing food and drink brands. The discussion will form the basis of a three-page feature ... , we want to hear your questions. Do you think there is too much regulation of food and drink marketing ...
The food brand is the latest to be investigated by The Sunday Telegraph as part of the newspaper's ongoing campaign for more clarity in food labelling about where produce comes from. The newspaper points out supermarkets and manufacturers do not have to say where processed food comes from. Wall ...
shoot cocktails for the launch at Hix Oyster & Chop House. Press materials for food and health writers ... Slater's Simple Suppers and the Good Food Channel. RESULTS Sales increased by 20 per cent ...
reason for the increase in obesity but said the restrictions on advertising to children and food ... to do more. He said brands should be using the "traffic light" food labelling system indicating ... like to see more restrictions for when "toxic food" can be advertised and added that junk food brands ...
The National Trust has brought in Midas PR to launch its first branded food and drink products....Midas is charged with promoting a range of fresh and prepared foods, which are being produced ... food chain through its estates, farms, orchards and mills, and is actively campaigning to encourage the public to think and learn more about food and where it comes from. The National Trust team at Midas ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
