to remove filtersProduct placement to hit UK TV from Feb 2011
20 Dec 2010 | by Arif Durrani
will be allowed of tobacco, alcohol, gambling, foods or drinks that are high in fat, salt or sugar, medicines ...
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Paper Round (20 December) - Which clients are advertising in the national press?
20 Dec 2010 | by Calvin Lau
Tesco ups its efforts to lure people doing their Christmas food shop while Curry's and Superdrug...Tesco puts out the word that its stores are open 24 hours per day until Christmas Eve across all the national newspapers today [the small print reads 'selected stores']. It s also promoting its Finest desserts line in the Daily Mail, The Times and the Daily Telegraph. Morrisons features a spread of food ...
Paper Round (15 December) - Which clients are advertising in the national press?
15 Dec 2010 | by Sarah Johnson
Tesco takes out double-page ads in The Daily Mirror and The Sun to showcase its party and festive foods, while Morrisons encourages shoppers to "stock up and beat the snow" by picturing that much-needed essential: beer. Netto and Argos both include inserts in The Daily Mirror, while ...
Paper Round (14 December) - Which clients are advertising in the national press?
14 Dec 2010 | by Sarah Johnson
With the party season in full swing, supermarkets compete to offer the best party food while Chanel..."extra special" party food, while Morrisons pictures products it considers "perfect for parties ...
Total Media wins cruise and food accounts
10 Dec 2010 | by Sarah Shearman
Cruise Lines, and snack company Natural Balance Foods, as they prepare to launch their first campaigns...Balance Foods account without a pitch, and is handling the planning and buying for the snack company ...
Paper Round (9 December) - Which clients are advertising in the national press?
09 Dec 2010 | by Sarah Johnson
Harrods includes a food special insert in The Independent highlighting festive luxury foods from its food hall. Asda reveals its independent price comparison results in an ad in The Sun. The supermarket came out top on a comparison of Christmas shopping saving shoppers over 30 when compared ...
British TV will host product placement in 2011
03 Dec 2010 | by Arif Durrani and Maisie McCabe
, gambling and foods or drinks that are high in fat, salt or sugar, medicines and baby milk. In addition ...
The Big Digital Debate: How to create value from digital
02 Dec 2010 | by Noelle McElhatton
in Richmond Porkinsons and Mattesons Kerry Foods followed before 2006 when Power joined Burger King ...
GroupM forecasts 7.7% growth for UK adspend in 2010
25 Nov 2010 | by Arif Durrani
retail (despite half-steam-ahead consumer spending), food, and beauty. Motors, finance and entertainment ...
The Big Digital Debate: The Panel
24 Nov 2010
. A role as marketing manager at Mattesons Kerry Foods followed before Power joined Burger King ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
