includes a "weekly allowance" of extra points to spend on food or drink, such as wine or a curry, which ... of the ProPoints plan. "From the advertising and in-meeting look to local marketing and our food range ... . The points for all foods have been recalculated, including a decision to make all fruit zero points. ...
The statutory review is being handled by Oystercatchers and pitches will take place in February. Incumbent agency WCRS will be repitching for the account. The agency won the business, then worth 10m, in 2006 from DDB London. Sally Abbott, marketing director at The Weetabix Food Company, said: "It ...
More than 65% of food shoppers use social media, the new research suggests, but they would be apprehensive about following food or food retail brands unless there was an incentive. At the same time, 21 ... , with 81% of those surveyed saying they would be interested in receiving coupons and offers for food ...
Cruise Lines, and snack company Natural Balance Foods, as they prepare to launch their first campaigns...Balance Foods account without a pitch, and is handling the planning and buying for the snack company ...
Online grocery shoppers are less likely to react to marketing promotions compared to those in the supermarket, while mobile sites remain largely sub-standard, new research suggests.
, the operator of food and beverage brands in travel locations. ...
Harrison has been carrying out the role on an interim basis since Kevin Brennan left the company in July to join Premier Foods. The company said they looked internally and externally for Brennan s replacement before deciding to appoint Harrison. Harrison will report to UK managing director Greg Peterson ...
Hovis marketing director Jon Goldstone has been appointed as Premier Foods' first group marketing
director for Co-operative Food, said: "Almost 800,000 people live in and around Manchester city centre ...
Burton's Foods has appointed VCCP to handle its consolidated advertising account....the company from Premier Foods in July. Earlier this year Adam Eve rolled out a new 60-second spot ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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