14 Feb 2012
| by Matthew Chapman
The Co-operative Food is launching a bi-monthly in-store customer magazine and a bi-monthly digital...Co-operative Food magazine, published by River, will have a print run of one million.
It will be available for free in all Co-operative food stores and other Co-operative societies including Midcounties ...
will be available to view on The Co-operative Food website. Content will include simple meal ideas ...
20 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
The Observer Food Monthly magazine has agreed a year-long media partnership with Arla butter brand...The joint venture, developed by Carat, will launch with a Lurpak cover-wrap of the Observer Food ...
-branded seasonal wall planner, highlighting "key food dates" and "seasonal ingredients" throughout the year ...
brand manager at Lurpak, said: "As food titles go, the Observer Food Monthly is a natural partner ...
04 Aug 2011
| by Sophie Maden
to attract new food and drink advertisers to what it hopes will be its biggest ever pre-Christmas edition....The free weekly, published by ShortList Media, announced today that the TV cook will oversee its 7 December edition.
It will feature recipes and editorial content centred on food and entertainment ...
for food and drink advertisers to try the title for the first time."
Stylist, which was launched in 2009 ...
13 Jul 2011
| by Loulla-Mae Eleftheriou-Smith
An ad featuring a pantomime cow promoting organic food has been banned after its claim that all
09 Jun 2011
| by Jane Bainbridge
Anthropomorphism is a way of life for many pet owners and the pet-food industry has also taken it to heart, as product claims increasingly mimic those seen in the general food sector. Functional health, convenience and indulgence are all product benefits appearing on pet food as the sector rides the recession ...
04 May 2011
| by Daniel Farey-Jones
BBC Good Food's iPad app is already profitable, but what would really take sales to the next level...Good Food magazine readers 95% of the latter did not have an iPad.
But there were some people "who ...
19 Apr 2011
| by Loulla-Mae Eleftheriou-Smith
Procter & Gamble brand Fairy Liquid has appointed Annabel Karmel, the children's cookery book author and TV cook, as its ambassador in an effort to reinforce its long-running family message.
21 Jan 2011
| by Katherine Levy
BBC Magazines has launched an iPad app for its culinary title, Good Food Magazine....into the iPad format, following the launch of Focus magazine s app in November.
Good Food magazine s new app ...
by the Good Food Team, and a personalised shopping list to help the user plan their meals throughout the month ...
for the user to find their favourite dishes.
Gillian Carter, Good Food s editorial director, creative ...
08 Nov 2010
| by Mark Banham
s and Asda, by expanding on the promotion of its fresh-food message, with three different television spots.
All the Christmas spots will continue the theme of "inquisitive" children finding out where their food ...
this campaign] we can explain where the food comes from, and represent that through children who are curious ...
08 Nov 2010
| by Katherine Levy
BBC Good Food Magazine has prepared a specially-wrapped December issue this week, which has...Historically the biggest selling issue of the year for BBC Good Food, this year's December issue ...
free Good Food 2011 calendar and a 16-page everyday food pullout. Pagination for the issue is also up 9% year on year.
The December issue of Good Food magazine also includes more than 120 Christmas ...
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