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Sarah Gower: On the starting blocks

Account executive, Hill Knowlton, Food Group (Kellogg's team) 1991 Executive assistant, Flic Howard ...

Ethical shoppers are torn between food miles and Fair Trade

to reduce their food miles and bolster the local economy. But Sainsbury's chief executive Justin King argued...The issue of food miles was an early topic on the green agenda and has really taken off among consumers in the past three years. Food miles describe the distance food travels from producer to consumer. According to international development agency Practical Action food for the UK travels 30 billion kilometres ...

The Work: New Campaigns - UK

WAITROSE - AUTUMN CREDITS Project: Autumn Client: Waitrose Brief: Invite people to make the most of the season with delicious quality food from Waitrose Creative agency: Miles Calcraft ... Client: Paul Fraser, marketing director (foods), Country Life Brief: Raise awareness of Country Life ...

The Work: New Campaigns - UK

chores such as the washing, gardening and food shopping. To support the campaign, Savanna is also running ...

It's a flatpack world as Ikea tops the bible

rolled on. Swiss food giant Nestle -- which has a less soft and friendly image, thanks to its policy ... interests. Kraft Foods and Cadbury Schweppes are also reported to be considering bids for the company ...

It's all about body parts as fast food and provocative kids clothes come under fire

The world is fighting back against the dominance of fast food restaurants it seems this week. Some ... of McDonald's restaurants. Why? Because local health specialists have said that foreign fast food is unhealthy. And while neither McDonald's nor Pizza Hut were named in a $50m class action lawsuit over food causing ...

Ovaltine and Branston Pickle up for sale as brands feel the heat of the press

It was a good week to be shopping for a new brand, as several of the UK's best-known consumer names were put on the market. A mere 400m or so could buy you Ovaltine, and a host of other health food and drink brands, as Novartis said it was disposing of the 98-year-old malt drink ...

M&S defies doubters with record sales as Sainsbury's sticks with Jamie

resulting in embarrasing press, saying that he feels the same way about food as the supermarket does ...

Cosmo to extend brand via herbal soft drink launch

: restore, calm and active. Cosmopolitan s foray into health foods, with the creation of low ...

CAREERS: Movers

-Cola UK. Lindsay Salter is the new marketing manager for Food Taverns at Whitbread Pub ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.