01 May 2012
| by Kim Benjamin
Rowntree s Randoms (Nestle) JWT
Brand extension
Cadbury Creme Egg Kraft Foods
Foster ...
) Coley Porter Bell
Kenco Millicano (Kraft Foods) JWT
Brand revitalisation
British ...
17 May 2011
| by Nicola Clark
business grappled with rising food prices, which have placed significant pressure on the UK market ...
. Birds Eye has also stepped up its sustainability efforts with Forever Food, a 112-point environmental ...
on the group's positioning as a convenient option for regular food shopping, as emphasised by its recent 'Great ...
25 Apr 2011
| by Ed Owen
to our portfolio of clients, and in particular in the fast food category.
"We knew we could bring a ...
12 Jul 2010
| by Graham Cooper
coffee-table book. Last Easter, Waitrose sent a hamper to select members of its MyWaitrose online food ...
25 Jun 2010
| by Damian Ferrar and Katie Streten, Imagination
on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...
02 Mar 2010
| by Joe Thomas
consumers to collect and redeem points on all its food, drink and other merchandise. The scheme replaces ...
10 Mar 2009
| by Staff
The fast-food chain has appointed experiential agency Lime, part of the Leo Burnett Group, to handle the programme, which will take place at 30 locations across the UK between May and September. The events are intended to recruit players aged seven to 12, coaches and volunteers. They will be run ...
21 Jan 2009
| by Gemma Charles
The fast food giant's is offering buy one get one free' on a range of burgers including its Angus, Whopper and Bacon Double Cheeseburger. In a bid to attract families where its arch rival McDonald's is traditionally stronger, it is also offering free kids meals with an adult meal. Consumers can also take ...