to remove filtersWork Club scoops Nature Valley brief
13 Oct 2011 | by Anne Cassidy
General Mills, the food company, has appointed Work Club to handle the integrated advertising
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Oasis to sponsor ITV2's Celebrity Juice
08 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
the brand's association with food while showcasing the unique Oasis personality to our target audience ...
Eblex signs UKTV sponsorship deal
14 Jul 2011 | by Maisie McCabe
The English Beef and Lamb Executive has signed a deal to fund Matt And Allegra's Big Farm, a food...The body will fund the format's second series, which is fronted by the ex-England rugby player Matt Dawson and chef and Leon co-founder Allegra McEvedy. It will premiere on pay-TV channel Good Food in the autumn. The show follows the 2008 series Mitch And Matt's Big Fish , which was funded by Young ...
Ambrosia to sponsor Ant and Dec's ITV show
26 Jan 2011 | by Sarah Shearman
. The Premier Foods-owned brand will receive exposure on ITV.com and will also run a competition that offers ... allows us a more frequent interaction with our target audience." Premier Foods launched its 'Great ... range of brands, including Ambrosia, Oxo and Sharwood's. Last week, the food company backed ...
Lurpak signs up to Jamie Oliver's C4 show
21 Sep 2010 | by Daniel Farey-Jones
to appear in some of the idents via a competition hosted on the Arla Foods brand's Facebook page ... 's point of view on championing good food and strengthens our 2010 campaign which has been celebrating the joy that can only come from creating dishes from scratch." Arla Foods is currently reviewing its ...
The BTAA Awards 2006: Best new creative team - Sponsored By Broadcast Advertising Clearance Centre
10 Mar 2006
FOODS BRONZE AWARD Client: Birds Eye Product: Frozen Peas Title: Pea Car Agency: Bartle Bogle Hegarty ...
Iams sponsors Channel 4's You Are What You Eat
22 Feb 2006 | by by Staff
LONDON - Iams, the pet food owned by Procter & Gamble, has signed as the sponsor of Channel 4's...Starting on February 21, Iams will sponsor 14 episodes of the food nutrition show, hosted by Gillian McKeith. Iams said that the programme's focus on nutrition is a perfect fit for its product, which it claims can enhance the well-being of cats and dogs. The Iams sponsorship will include a 15 ...
IPA Effectiveness Awards 2005: Gold Award - Grand Prix and Dedication to Effectiveness - Sponsored by The UTV Group
02 Dec 2005
BAKERS COMPLETE DRY DOG FOOD Campaign: Ten years of success is more than just a shaggy dog story ... -growing - brand of dry dog food. This story starts in 1994, when the market was dominated by tinned meat and Bakers was one of a number of small brands of dry dog food. To challenge consumer behaviour - and take ...
Old El Paso inks advertiser-funded programming deal with UKTV
28 Sep 2005 | by by Staff
LONDON - Old El Paso, the General Mills food brand, is moving into advertiser-funded programming....The brand has commissioned UKTV Food to make a TV series and support advertorials. The series, 'Gino D'Acampo: An Italian in Mexico', launches on UKTV Food on October 3. Old El Paso's aim is to promote Mexican foods to a UK audience and to convince viewers that it is easy to make and that not all ...
Media: BBC Good Food Show signs Marketing Birmingham as a major sponsor
16 Sep 2005
The BBC Good Food Show has signed Marketing Birmingham as a major sponsor. Whirlpool and Sainsbury
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
