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Industry faces fresh attacks on food ads

The health lobby will launch a concerted campaign this autumn for new curbs on ads for junk food...Pressure groups will join forces to demand a 9pm watershed for TV commercials for "unhealthy" food ... by running them during others watched by millions of children. The Children's Food Campaign this week ... on the ability of food and drink companies to be part of the solution, warning that they could use ...

NHS recruits Rankin to tackle obesity

will be given a book entitled 'I've had enough', which teaches the child to eat the right amount of food ... Birmingham East and North, said: "In today s society, with easy access to fast food and less opportunity ...

A newly converged world

on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...

Cereal manufacturers urge FSA to abandon salt campaign

to convince the Food Standard Agency to abandon plans for a series of ads warning about the risks of eating...Cereals, tomato ketchup and ready-made soup are the food categories expected to come under fire in the FSA's new campaign, which has been created by MWO and will launch early next month. The ads ... caused by fast-food and takeaway meals. Cereal manufacturers in the UK have voiced their concerns ...

FSA picks RKCR/Y&R for creative account

LONDON - Rainey Kelly Campbell Roalfe/Y&R has scooped the consolidated ad account for the Food

The Work: Private view

chasing fast-food to a slothful existence that leaves nine out of ten kids with dangerous levels of fat ...

FSA launches hard-hitting saturated fat campaign

LONDON - The Food Standards Agency has launched a £3.5 million campaign highlighting the dangers...of marketing at the Food Standards Agency, said: "Consumers have told us they want us to take the issue ...

Close-Up: How to shed those extra lbs, with Alex Bogusky

agency handles both the Burger King and Domino's accounts, blame the problem not on the food giants, but on the US government. As they explain: "In August of 1917, Congress passed the Food and Fuel Control Act. The main purpose of the act was to help the country avoid food shortages during World War One and to limit ...

Hotline: Government signs companies to its Change4Life programme

The supermarkets will cut prices on healthy food, Pepsi is to offer its sports stars to appear in pro-fitness ads and ITV will launch a two-month campaign to encourage its viewers to lose weight. ...

Opinion: Perspective - Can adland change society and tame legislators?

prices on healthy food. By how much? For how long? Nationwide? The details are sketchy but the time ... reckons the commercial sector spends on promoting unhealthy food and drinks. But a great start ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.