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Bakers creates TV soundtrack just for dogs

13 Feb 2012 | by Maisie McCabe

Bakers, the Nestle owned pet food brand, has created an ad for dogs, which includes a high

VCCP named most 'in-demand' shop

09 Feb 2012 | by Jeremy Lee

and Burton's Foods. The second-most-successful in terms of wins was Bartle Bogle Hegarty, which converted ...

Best of the blogs

09 Feb 2012

was just ordering some food here in Beijing and had a thought because, a long time ago, I had the good ...

Pitch Update

09 Feb 2012

Agency Assessments, in two weeks' time. The fast-food company, which last year appointed CHI Partners ...

Oasis to sponsor ITV2's Celebrity Juice

08 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

the brand's association with food while showcasing the unique Oasis personality to our target audience ...

McCain cooks up potato-scented bus stop campaign

07 Feb 2012 | by Maisie McCabe

McCain Foods, the frozen food manufacturer, is installing the smell of baked potatoes to 10 bus...-cooked jacket potatoes in just five minutes. Mark Hodge, head of brand at McCain Foods, said: "McCain Ready ...

McDonald's ad tackles first day nerves

06 Feb 2012 | by Sara Kimberley

president, marketing, McDonald's UK, said: "Our latest advert focuses on the high-quality food and dining ... customers can enjoy the same great food and service regardless of where or when they visit us and our modern ...

 

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