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Iceland took its pounds 16 million account to WCRS. Last week, the frozen food retailer switched back...It s been a remarkably quiet two weeks on the new-business home front. With one exception. Christmas came early to Tom Reddy, the agency which just two years ago had to axe a third of its staff when Iceland took its pounds 16 million account to WCRS. Last week, the frozen food retailer ...
Iceland, the frozen food retailer, has parted company with WCRS and handed its pounds 16 million...Iceland, the frozen food retailer, has parted company with WCRS and handed its pounds 16 million advertising account back to the Manchester- based agency, Tom Reddy Advertising. A joint statement ... different campaign each month under the strapline, Home of frozen family food. Three months later ...
advertising executives who probably do have video security screens and order food on delivery ...
a slap on the wrist to the fast-food giant, McDonald s, after receiving 60 complaints from ... for the National Food Alliance, a lobby group committed to changing food advertising. If the Government ...
s birthday honours for services to the Food Advisory Committee. Mann sits on the JWT and the European ...
). Derwent Valley Foods plans to draw up a shortlist of agencies to pitch for its Phileas Fogg business ... will sponsor items covering beauty, health and food and will run a 20-second ad about getting ready ...
the line, Special food at everyday prices . The first commercial shows a family barbecue in which a ...
. The move gives the shop control of CRS s pounds 14 million full-service account, encompassing both food and non-food advertising, and tots up another pounds 1.5 million in billings for JWT. JWT ousted ...
as food retailing s standard-bearer and bounced into price-led advertising controlled by a new ... Woolworths trading director who now occupies Sainsbury s marketing hotseat. And he s not alone. Food ... -established advertising claim that good food costs less at Sainsbury s was, to put it mildly, disingenuous and masks ...
. The food discounter has more than 200 stores in the UK and is set to increase its presence in the market ... of Germany s major food retailers with its strategy of rock-bottom pricing, low staff levels and spartan ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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