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THE APG CREATIVE PLANNING AWARDS 1997

General manager, food and coffee,Kraft Jacobs Suchard George Michaelides Partner ...

THE APG CREATIVE PLANNING AWARDS 1997: BELOW-THE-LINE CAMPAIGN

Client: Van den Bergh Foods Product: Oxo gravy granules Commendation Winner: Audi Agency ...

SPOTLIGHT ON: MEDIA SPECIALISTS: What can media shops learn from the Millennium dispute? - Several media operations think the full-service era is over, Alasdair Reid says

their rightful place at the head of the advertising food chain....It s not uncommon these days to hear media specialists talking about the dawning of a new way of working. The industry is poised, we are told, for an evolutionary leap with media specialists claiming their rightful place at the head of the advertising food chain. Having broken up the comfortable old full ...

CAMPAIGN REPORT: EUROPEAN MEDIA - The ultimate global medicine but is it worth the effort?/Advertisers are asking if the Net is all it’s cracked up to be. John Owen meets the converted to determine its true potential

that one out yet. But we will. When PC TV arrives, there will be a much more obvious role for food ...

FOR THE RECORD

information and other food-related topics. Will Self is to become a regular contributor to the weekly ...

REVIEW: Marketing and Advertising news in the week’s press

its chain of 194 pubs. Sainsbury s joins the Co-op and Iceland food stores which have both banned ...

INTERACTIVE: Peperami CD-Rom

got bored before I found it. Client Van Den Bergh Foods Brief Extend Peperami s brand ...

INTERACTIVE: Victoria Real’s software could help simplify shopping on the Internet - CASE STUDY/VICTORIA REAL/John Owen discovers a fun way to get a cheese butty, and how shopping online is fast becoming feasible

who set up a fast-food service on the Net would have to be barking, right? Well, I can testify ... the fruit, drinks and crisps menus and then drag across a set of wheels with which to propel the food ...

NEW PRODUCT LAUNCHES: NOW PRODUCTS 97 - Aromatherapy is in, but then again, so is Victoriana. Oh, and don’t forget to dig out all your old shoulder pads. Dan O’Donoghue, joint chief executive of Publicis, tries to unravel changing trends a

for authentic British food has made London the restaurant capital of the world. Bands such as Oasis ... How to be a Mother programme featuring Jane Asher and sponsored by McVitie s. FOOD AND DRINK Faster and faster and more exotic is the order of the day in the food market. Spreadable butters ...

Live Issue/Digital TV: The digital revolution takes another step forward

range of retail brands, including clothes shops, chemists, food stores, electrical goods retailers ...

 

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