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CAMPAIGN DIARY: Plain speaking follows plain eating at Peter’s

policy when it came to describing the decor and food. So a series of seven ads will soon be going ... have them) and Once you taste the Retsina, you forget about the taste of our food. One ad even ...

CAMPAIGN INTERACTIVE: PROFILE/RUPERT MILES - Beeb’s smooth operator steers the web outfit through troubled waters. Rupert Miles has skilfully avoided difficulties. But is this winning streak set to falter? John Owen reports

and is currently promoting the launch of two Beeb sites: the Good Food Show and Good Homes. This move into more ...

CAMPAIGN MEDIA AWARDS 1998: Best One-Off Stunt - The daring exploits of an eight-foot sausage

Client: Van den Bergh Foods Brand/Product: Peperami Marketing Director: Andy Duncan ...

PRIVATE VIEW

. The positioning, Beefeater as bastions of great British food, is astute and credible. I particularly like the one about the chef who is quite rightly beaten up for bringing French food ( en ... Associates Exposure: Cinema and 48-sheet posters RHM FOODS Project: Robertson s Golden Shred ...

DIGITAL TV: THE TRUTH ABOUT USTV - Paul Woolmington, a media expert and New York television junkie, reveals the choices he and other US viewers make when faced with over 50 channels

Re-runs of Dallas on the Nashville Network, Cooking with Emeril on the Food Network, Behind...Re-runs of Dallas on the Nashville Network, Cooking with Emeril on the Food Network, Behind the Velvet Rope on Manhattan Cable - just three of 300 programmes on offer in a four-hour stretch on a typical evening. The world of television in New York never ceases to amaze me. In the two ...

Mother gives true Brit taste to Beefeater ads

promptly replies: No petit pois. British food only. Another spot shows an Asian restaurant ...

REVIEW: Marketing and advertising news in the week’s press

Martin Glenn, the vice-president of marketing at Walkers Snack Foods UK, has been promoted...Martin Glenn, the vice-president of marketing at Walkers Snack Foods UK, has been promoted to president and chief-executive officer of the PepsiCo-owned company. Glenn, who was also commercial director for Frito-Lay Europe, takes over from Tony Illsley who left the company four weeks ago ...

Campaign Report - European Media - The pan-European magazine - Europe is proving something of a magnet for magazine publishers, with Eurosceptics rapidly becoming Europhiles. But is there more than one way of taking a title across the Continent, Karen Ya

an international format. Not cars, because the global market is still too fragmented, and not food because he ...

REVIEW: Marketing and advertising news in the week’s press

release The fast-food chain, KFC, has poached a senior marketer from its arch-rival, Burger King ... moved back to Hamburg to head the marketing of frozen foods for Langese Iglo - which is Unilever ...

MEDIA: BBC GOOD FOOD: AN EXPERT’S VIEW - BBC Good Food magazine’s supposed revamp fails

The new BBC Good Food magazine has been revamped with new photography, articles and ideas. Well...The new BBC Good Food magazine has been revamped with new photography, articles and ideas. Well ... at the back of my fridge and about as inviting as the food at a motorway cafe on a bank holiday Monday ... with eating, food and cooking is moving so fast - with so much style and innovation - that surely the basic ...

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